CEMEA Marketing Solutions Director

Posted Yesterday
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Dubai
7+ Years Experience
Fintech • Information Technology • Payments
Join a world leader in payments and technology!
The Role
The CEMEA Marketing Solutions Director will drive growth by establishing and implementing marketing strategies across the CEMEA region. Responsibilities include analyzing client needs, developing value propositions, leading go-to-market strategies, leveraging digital and social solutions, and overseeing strategic project development while managing high-performance teams.
Summary Generated by Built In

Company Description

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description

The ideal candidate will be a results-oriented, highly motivated, and inspirational leader with the ability to set a clear vision to drive growth. The individual must be flexible and have a “can do”, positive attitude, combining a solutions-orientated mind-set with a highly strategic and collaborative approach. This leader must have a strong track record in managing high-performance teams through direct and indirect reporting lines, coupled with experience of working in a global matrix organization. The role will report directly to the CEMEA Senior Director of Brand and Media 

Responsibilities:

Establish and implement sizing, tiering, and maturity assessments across the CEMEA region to facilitate improved bespoke go to market strategies. Analyze client needs across focus markets and identify opportunities for scalable solutions. Design and develop value propositions and solutions that effectively highlight our unique strengths in Digital, Social, and Card at scale. Continually broaden the scope of engagements through strategic thought leadership, focusing on demand creation Work with subject matter experts in the CEMEA Hub team to package solutions and create playbooks Craft and execute go-to-market strategies, setting ambitious goals, defining success metrics, developing engaging assets, and coordinating plans with client marketing partners in sub regions. Develop and present clear, concise executive-level communications to provide regular updates on progress and financial performance. Lead the design function, envision, package, and pitch opportunities to client marketing teams to consistently drive growth. Oversee the development and launch of strategic projects, create a process within the team for stronger integration of our activities, and collaborate with our global team to enhance our platforms, driving efficiency and effectiveness, particularly in reporting.

This role offers an exciting opportunity to make a significant impact within a global organization and we invite candidates with strategic vision, strong leadership skills, and a passion for innovation to apply.

This is a hybrid position. Hybrid employees can alternate time between both remote and office. Employees in hybrid roles are expected to work from the office 2-3 set days a week (determined by leadership/site), with a general guidepost of being in the office 50% or more of the time based on business needs.

Qualifications

- Minimum 15 years of work experience with a bachelor's degree or at least 13 years of experience with an advanced degree (e.g., Masters/MBA/ JD/MD).
- Independent, self-starter with a proven record of driving complex strategies across teams.
- Strong relationship-building experience with the ability to influence, collaborate, and work across countries and various business units to execute strategies and business development.
- Ability to structure and manage complex projects and processes with multiple stakeholders at both senior and junior levels.
- Able to identify issues, conduct analyses, synthesize findings, and make strategic recommendations.
- Personal presence and ability to clearly communicate compelling messages to senior-level executives; excellent presentation skills, including strong oral and writing capabilities.
- Client marketing, consulting, sales, or other client-facing experience required.
- Ability to quickly understand our clients’ business strategies and needs and use that to identify opportunities for joint marketing programs that deliver growth for the client and Visa.
- Deep understanding of the payments marketing landscape and working knowledge of payment product economics preferred.
- Comfortable operating in ‘white space,’ proactively pursuing new ideas and capabilities; building out a “playbook” approach enabling scalable and repeatable solutions.
- Strong financial acumen and ability to partner with all divisions of Finance.

Additional Information

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

The Company
HQ: San Francisco, CA
26,500 Employees
On-site Workplace
Year Founded: 1958

What We Do

At Visa, we are driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid. As our products and technology have evolved with the world, Visa remains ubiquitous, reaching new customers in new and often invisible ways. We are at the center of this digital revolution with a network that connects people with over 80 million businesses all over the world. And Visa’s network is expanding, accelerating our growth. Our resilient business model, with its strong track record of success, will provide you with amazing opportunities to grow in your career, as well.

We are looking for people like YOU. Come join a people-centric company where you can invest in your career.

For more information, visit visa.com/about, visacorporate.tumblr.com and @VisaNews on Twitter.

Why Work With Us

Our employees are our company. Creating an inclusive and diverse workplace has been our key priority. With our purpose to “uplift everyone, everywhere” as our guide, we’re building an environment where diverse backgrounds and perspectives are celebrated and drive success inside our company and out in our communities.

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