Category Planning & Activation Lead

Posted 2 Days Ago
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Hồ Chí Minh
Hybrid
Senior level
Big Data • Food • Hardware • Machine Learning • Retail • Automation • Manufacturing
We're a global snacking company empowering people to snack right.
The Role
The Category Planning & Activation Lead is responsible for developing and executing selling programs for category innovation and promotional plans. This role involves analyzing data sources to identify growth opportunities, collaborating with internal teams, influencing stakeholders, and leading initiatives to optimize category performance.
Summary Generated by Built In

Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
You provide compelling insights and engage with customers and key account teams. You identify and track category opportunities that support growth or defend risk and apply your insights for category, shopper, and consumer metrics when analyzing and translating data sources.
How you will contribute
You will:

  • Responsible for the development and execution of selling programs related to their assigned Category's innovation, distribution, merchandising, and promotional plans
  • Key linkage between the Customer Business Teams (CBTs) and the Category Innovation, Marketing and Equity teams to ensure that our strategies and tactics are aligned to the needs of our Customers
  • Responsible for building category and customer plans for the assigned Category, working collaboratively with Category teams, Insights, and Customer Business Teams (CBTs)
  • Be seen as the Category expert internally and create compelling, actionable & measurable category plans
  • Provide thought leadership internally & externally around brand & category initiatives (promotional strategy / budget planning)
  • Leading delivery of category dashboard / fundamentals and recommending corrective actions to ensure targets are met
  • Ongoing assessment of critical baseline volume opportunities / risks and lead initiatives to optimize category performance


What you will bring
A desire to drive your future and accelerate your career and the following experience and knowledge:

  • Category development, key accounts and market insight analysis and delivering growth through category leadership
  • Having a future-focused mindset, demonstrating curiosity about industry trends, digital solutions and innovation for consumers and translating opportunities into business plans
  • Delivering strategic plans, measuring and monitoring results, and making recommendations to achieve growth targets
  • Influence stakeholders and interacting effectively with others, with the courage and resilience to hold an alternative point of view
  • Analytical skills and business acumen
  • Proven experience in the fast-moving consumer goods field is a distinct advantage


Number of Openings Available
1
No Relocation support available
Business Unit Summary
Headquartered in Singapore, Mondelēz International's Asia, Middle East and Africa (AMEA) region is comprised of six business units, has more than 21,000 employees and operates in more than 27 countries including Australia, China, Indonesia, Ghana, India, Japan, Malaysia, New Zealand, Nigeria, Philippines, Saudi Arabia, South Africa, Thailand, United Arab Emirates and Vietnam. Seventy-six nationalities work across a network of more than 35 manufacturing plants, three global research and development technical centers and in offices stretching from Auckland, New Zealand to Casablanca, Morocco. Mondelēz International in the AMEA region is the proud maker of global and local iconic brands such as Oreo and belVita biscuits, Kinh Do mooncakes, Cadbury, Cadbury Dairy Milk and Milka chocolate, Halls candy, Stride gum, Tang powdered beverage and Philadelphia cheese. We are also proud to be named a Top Employer in many of our markets.
Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.
Job Type
Regular
Category Planning & Activation
Sales

The Company
HQ: Chicago, IL
90,000 Employees
Hybrid Workplace
Year Founded: 2012

What We Do

Mondelēz International, Inc. (NASDAQ: MDLZ) is an American multinational confectionery, food, and beverage company based in Illinois which employs approximately 90,000 individuals around the world.

Our Purpose
Our purpose is to empower people to snack right. We will lead the future of snacking around the world by offering the right snack, for the right moment, made the right way.

Our Brands
We’re leading the future of snacking with iconic brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum.

Our People
Our 90,000+ colleagues around the world are key to the success of our business. Our Values and Leadership Commitments of Love our Consumers and Brands, Grow Every Day, and Do What's Right shapes our culture – what we believe in, stand for, and what guides our actions and decisions. Great people and great brands. That’s who we are.

Our Strategies
We are uniquely positioned to lead the future of snacking with strong leadership in our categories, an unparalleled portfolio of global and local brands, and a solid footprint in fast-growing markets. Aimed at delivering sustainable growth, our strategic plan is centered around three strategic priorities:

• Growth: accelerate consumer-centric growth
• Execution: drive operational excellence
• Culture: build a winning growth culture

Why Work With Us

We offer passionate, energetic and curious people a huge choice of careers in our fun, fast-paced, global business. We operate in four regions: Asia, Middle East & Africa; Europe; Latin America; and North America. And in over 80 countries our people are united in a common purpose to empower people to snack right.

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Mondelēz International Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

#TeamMDLZ F​lexible Work​ing Pledge: We Trust each other to work flexibly and productively We show Empathy, encouraging belonging and connection We are Mindful of making space and taking time

Typical time on-site: Flexible
HQChicago, IL
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