Campaign Manager

LG Ad Solutions

LG Ad Solutions is a global leader in connected TV (CTV) and cross-screen advertising. We pride ourselves on delivering state-of-the-art advertising solutions that integrate seamlessly with today's ever-evolving digital media landscape.

Opportunity:

Campaign Management is the driving force of our client’s experience! We provide consultative solutions that maximize value and results for their business, and growth for our company. Through strategic planning and execution we scale existing accounts and ensure seamless and continuous support/guidance that perform as expected.

The Campaign Manager oversees the implementation and execution of the campaign process while contributing to its strategic optimization and account growth. This position includes daily Campaign Management tasks but goes beyond that with strategic planning and incremental opportunities.

Responsibilities:

• Manages advertising campaigns and execution - including setup, launch, creative implementation, securing traffic supply, interpreting insertion orders, etc.

• Leads performance communication by tracking, measuring, and analyzing the performance of multiple campaigns simultaneously, ensuring exceptional service and troubleshooting

• Provides strategic and proactive campaign support and development based on insights, client objectives/KPIs and LG Ad’s product suite and capabilities

• Demonstrates a solid understanding of our client’s business and provides optimization and incremental ideas

• Partners with Pod (Account Management & Sales) and other internal teams when necessary, to collaborate overall client strategy, managing expectations, communication and reporting metrics

• Troubleshoots with cross-functional stakeholders in case of any campaign related issues, always ensuring campaigns, reports, and projects are functioning properly

• Responsible for fulfillment of all campaigns and achieving agreed upon KPIs, including QA of campaign setups and updates

• Collaborates with internal teams to improve capabilities, tools, and processes and understands larger financial picture

• Maintains strong knowledge of products and technical capabilities and can communicate in a client facing manner

• Educates clients and internal teams on best practices, provoking thoughtful future initiatives

Requirements:

• Experience in Digital Ad Operations – advertising platform, online publisher, ad networks, digital agencies, etc. 

• Strong analytical skills, with experience of digital media, performance  advertising, advanced insights, and measurement. CTV experience a plus

• Idea-driven; creates and improves strategies and processes

• Ability to see the “big picture”, identify key issues, and provide proactive tactical and strategic recommendations

• Detail-oriented and diligent work ethic with excellent organizational, project/time management, and problem-solving skills

• Communicates efficiently, skillfully and tactfully – written and verbal

• Analytical thinker, digests data to make conclusions and recommendations

• Strong cross-functional team player

• Ability to excel in a highly dynamic, fast-paced environment that requires fast learning, meticulous attention to detail, flexible thinking, strong multitasking with tight deadlines