Business Intelligence Analyst

Posted 5 Days Ago
New York, NY
70K-100K Annually
Junior
Marketing Tech
The Role
As a Business Intelligence Analyst, you will manage and analyze data, develop reports, perform market research, and collaborate with teams to inform strategy. You will provide insights to improve marketing effectiveness and client support.
Summary Generated by Built In

Description

iPullRank is a ten-year-old digital marketing remote agency based in New York City, founded by industry trailblazer Michael King. We’re not here to follow trends—we set them. Our team blends technical expertise with creativity to deliver SEO, Content, and Generative AI services that drive results. We work with some of the biggest names across eCommerce, Financial Services, and Media brands, as well as ambitious mid-sized businesses, crafting strategies that don’t just compete but dominate.

Our Values: PROUD
At iPullRank, we live by our values:

  • Proactive: We don’t wait for problems—we solve them.
  • Reliable: When we commit, we deliver.
  • Outstanding: We aim for extraordinary, every time.
  • Urgent: We prioritize purposeful action to drive results
  • Disciplined: Our consistency and accountability lead to excellence.

These principles shape every decision, every campaign, and every success story.

What We Do
We specialize in SEO, Content, and Generative AI strategy and implementation, helping brands win today while building future-proof strategies for tomorrow. Whether it’s cracking complex algorithms, crafting authentic, helpful content, or engineering AI solutions, we’re the partner brands trust to stay ahead.

Why Join Us?
At iPullRank, we’re more than an agency—we’re a team of thinkers, builders, and creators who believe the best ideas come from everywhere. We foster a culture where you’re encouraged to grow, take ownership, and make a real impact. We’re small enough to be nimble but big enough to work with global heavyweights like Rocket Mortgage, American Express, Nordstrom, Warner Music Group, Target, and Adidas.

We care about our people and back it up with competitive salaries, benefits, and opportunities to evolve into the marketer, content creator, SEO, or leader that you want to be. When you work with us, you’re not just filling a role—you’re shaping your career and redefining what’s possible in marketing.

If you’re ready to take on meaningful work with a team that challenges and inspires, we’d love to hear from you.

Position Description

iPullRank seeks a Business Intelligence Analyst to join our Market Research and Analytics team. Working with the Client Services, SEO, and Content Strategy teams, you will be hands-on in data management and visualization, quantitative data analysis, problem-solving, statistical modeling, and developing business cases and opportunities for our client programs. We're looking for someone with strong data analysis and market segmentation skills. Salary range: $70K-100K

What You'll Do

  • Collect, analyze, and summarize market, customer, and industry data and trends, and work with the team to incorporate it into marketing strategy
  • Transform data into insights that fuel effective market intelligence reports and insights
  • Develop market segmentation reports to inform marketing campaigns
  • Perform competitive analysis
  • Develop measurement plans  and reports
  • Proactively perform data mining activities to identify insights
  • Automate a variety of systems to improve the efficiency of delivery
  • Provide analytical support to the client and internal work as needed
  • Maintain knowledge of trends, tools, and strategies and share expertise with the team
Requirements

Must Haves

  • Expert-level Excel skills
  • 1 - 4 years of experience in data analysis, market research, or finance
  • A laser focus on “so what” questions during any analysis to provide a big-picture understanding of the goals and objectives of the project
  • Proven expertise in predictive modeling, machine learning, data mining, and forecasting
  • Client-focused analytical and forecasting ability
  • Ability to translate quantitative analyses and findings into accessible visuals for non-technical audiences, providing a clear interpretation of the data
  • Proficiency in Python and/or R and working knowledge of SQL
  • Knowledge of qualitative and quantitative market research methods
  • Strong analytical mindset and skills, proactive problem-solving skills
  • Excellent oral and written communication skills
  • Infinite curiosity for all things data, analysis, and insights
  • Self-motivated and able to operate independently with limited direction and guidance
  • This position is open to candidates legally authorized to work in the United States. We are not able to provide visa sponsorship at this time. Applicants must be based in the U.S.; we are not considering international candidates.

Skills of interest

  • Experience Pytorch, Colab Notebooks, Natural Language Processing, and popular Machine Learning libraries
  • Experience with Google Analytics, Adobe Analytics
  • SEO or digital marketing experience
  • Statistical Background
Benefits

We Offer Competitive Salaries Commensurate with Experience

  • Paid holidays and sick days
  • 100% Medical, Dental, and Vision insurance
  • 3 weeks of vacation 

Top Skills

Adobe Analytics
Excel
Google Analytics
Python
PyTorch
R
SQL
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The Company
HQ: New York, NY
19 Employees
On-site Workplace
Year Founded: 2014

What We Do

iPullRank is a New York City based digital marketing agency behind Fortune 500s’ winning digital strategies. We are a team of marketing experts that has driven over $1 Billion in incremental revenue for our clients. Our methods are strategy-first and data-driven, focused on Search Engine Optimization (SEO), Content Strategy, Analytics, Reporting, Marketing Automation, Site Architecture, and Marketing Technology using techniques inspired by industry though leader Michael King.

Our teams operate by the “PROUD” creed, which stands for being Proactive, Reliable, Outstanding, Useful, and Determined. We’re the agency that strategic, creative, and technical professions go to learn new methodologies, POV’s and to find a competitive edge. We give back to the industry by helping to turn practitioners into masters, masters into thought leaders, and have a great time doing it.

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