JumpSeat is a hybrid agency & consultancy that empowers B2B marketing and revenue teams. We partner with US clients across sales, marketing, business development, and operations to unlock growth and help them achieve their goals.
We are searching for a highly skilled and experienced Business Development Specialist to join our team. As an Email Marketing Specialist, you will play a crucial role in developing and executing successful email marketing campaigns that drive engagement, conversions, and customer retention for our B2B clients. The ideal candidate will have a proven track record in email marketing, be data-savvy, and be proficient in using outreach platforms such as Outreach, Seamless, ZoomInfo, and Sales Navigator.
Key Responsibilities:
1. Email Campaign Strategy:
- Develop and execute effective email marketing strategies to achieve client objectives.
- Create and manage email marketing calendars, ensuring timely delivery of campaigns.
2. Content Curation.
- Collaborate with clients and internal teams to gather content and information for emails.
- Evaluate content provided by the team to ensure accuracy and regulation compliance.
3. Data Management and CRM Integration:
- Maintain accurate records of sales activities, outreach efforts, and prospect interactions to ensure visibility and alignment across teams.
- Keep sales and prospect data up to date, including Total Addressable Market (TAM) details, company records, individual contacts, and key decision-makers.
- Drive automation and workflow efficiency within the CRM to streamline sales operations, improve data accuracy, and enhance team productivity.
4. Data Analysis and Manipulation
- Extract, manipulate, and analyze data, both for campaign development and monitoring purposes.
5. Audience Segmentation:
- Utilize data-driven insights to segment email lists effectively.
- Personalize email content to cater to different audience segments.
6. Outreach Platform Management:
- Proficiently use Outreach as the primary platform for email outreach campaigns.
- Familiarity with Seamless, ZoomInfo, and Sales Navigator for lead generation and research.
7. A/B Testing:
- Conduct A/B tests to optimize email subject lines, content, and calls-to-action.
- Analyze test results and implement improvements.
8. Performance Analysis:
- Monitor and analyze email campaign performance, including open rates, click-through rates, and conversion rates.
- Provide actionable insights and recommendations for continuous improvement.
9. Compliance and Best Practices:
- Ensure email campaigns comply with relevant regulations (e.g., CAN-SPAM, GDPR).
- Stay up-to-date with email marketing best practices and industry trends.
10. Reporting:
- Prepare regular reports showcasing the effectiveness of email marketing efforts.
- Track key performance metrics and communicate results to clients and internal teams.
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field (preferred).
- Proven experience in email marketing, preferably in a B2B context.
- Proficiency in email marketing tools such as Outreach, Seamless, ZoomInfo, and Sales Navigator.
- Strong data analysis skills and ability to draw actionable insights.
- Advanced English level.
- A passion for staying current with industry trends and best practices.
- Ability to work independently and collaboratively within a team.
What is in it for you?
- You’ll join a team of amazing people who will inspire you and support you every step of the way.
- You’ll join a remote-first company with colleagues in the US, Italy, and Argentina.
- You’ll find a place to grow and develop: we support all our crew members with a yearly $1000 Development Budget
- We celebrate you: on your first anniversary you’ll receive a $500 Anniversary flight to go anywhere in the world
- We recognize each other: We leverage Hey Taco for our daily recognition. We also have a great rewards program associated with it!
- We thrive in balance: Unlimited PTO, Summer Fridays, Time off between holidays? You name it, we’ve got it.
If you are a data-savvy Business Development Specialist with a proven track record of success in B2B email marketing, we invite you to apply and join our team.
Top Skills
What We Do
Sell more. Scale faster.
JumpSeat is a strategic advisory firm that assists high-growth companies in developing, scaling, and leading high-performing revenue generation teams.
We're a seasoned group of strategic advisors who have previously headed marketing and demand teams at B2B organizations.
Through highly interactive and proven approaches, we upskill and align members of your marketing, sales, BDR, and partnership teams, so you can grow your bottom line, fast.