Business Development - Growth Marketing Account Executive

Posted 5 Days Ago
Be an Early Applicant
New York, NY
80K-150K Annually
Mid level
Marketing Tech
The Role
The Growth Marketing Account Executive will focus on proactive strategic business development and sales leadership, nurturing client relationships, and managing the sales pipeline. Responsibilities include identifying new business opportunities, conducting market research, leading sales strategies, and collaborating with various teams to enhance client experiences and drive revenue growth.
Summary Generated by Built In

GROWTH MARKETING ACCOUNT EXECUTIVE

Direct Agents is looking for an ambitious Growth Marketing Account Executive to join our team. The ideal candidate is bursting with energy and enthusiasm and an unrelenting drive to break records, grow their own book of business, and advance their career and earnings in a fast paced environment.

This NYC based role has a competitive starting base salary range of $80,000 - $90,000, depending on experience, with potential earnings up to $150,0000 with commission.


KEY RESPONSIBILITIES

Strategic Business Development

  • Proactively identify and pursue strategic business opportunities by engaging with key industry leaders, C-suite executives, and decision-makers.
  • Conduct in-depth market research to understand industry trends, competitors, and client needs, using these insights to develop tailored solutions and innovative offerings.
  • Formulate and execute strategies to enter new markets, forge partnerships, and enhance Direct Agents' reputation as a trusted and innovative digital marketing partner.
  • Work closely with the Marketing department to align agency & product positioning across all external messaging

Strategic Sales Leadership

  • Take a leadership role in shaping the strategic direction of our sales efforts, overseeing the entire sales process from lead generation to closing deals.
  • Develop and implement innovative sales strategies to expand our market presence, drive revenue growth, and establish Direct Agents as a market leader in the digital marketing industry.
  • Provide mentorship, guidance, and coaching to the sales team, fostering a high-performance culture

 Customized Solutions and Client Engagement

  • Develop and present high-impact proposals, pitches, and presentations that showcase Direct Agents' expertise and unique value proposition.
  • Lead qualification efforts, conducting in-depth discussions with potential clients to uncover their goals, challenges, and vision.
  • Act as a trusted advisor, demonstrating an in-depth understanding of our services and guiding clients towards solutions that drive significant results for their businesses.

Client Relationship Management

  • Cultivate and nurture strong, long-lasting relationships with clients, ensuring exceptional experiences and adding consistent value.
  • Anticipate client needs, address concerns proactively, and exceed expectations, positioning Direct Agents as an indispensable partner in their success.
  • Collaborate closely with clients to understand their evolving requirements and align our services to meet their strategic objectives effectively.

Pipeline Management and Reporting

  • Utilize advanced reporting tools to manage the sales pipeline meticulously, ensuring accurate forecasting and timely follow-ups.
  • Provide regular and insightful updates to the leadership team, contributing to data-driven decision-making and strategic planning.
  • Implement data-driven approaches to optimize sales processes, enhance efficiency, and maximize revenue generation.

Industry Engagement and Thought Leadership

  • Actively participate in industry events, conferences, and meetings to enhance Direct Agents' visibility and network with potential clients.
  • Stay abreast of emerging trends, technologies, and best practices within the digital marketing landscape, integrating this knowledge into our strategic initiatives.
  • Position Direct Agents as a thought leader in the industry, sharing insights and expertise through publications, speaking engagements, and online platforms.

Cross-Departmental Collaboration

  • Foster seamless collaboration and communication with internal departments, ensuring a deep understanding of Direct Agents' capabilities and solutions.
  • Facilitate a culture of shared knowledge and insights, promoting a unified client experience and maximizing the impact of our services across various client engagements.
  • Collaborate with marketing, product development, and customer support teams to align sales efforts with overall business objectives and enhance customer satisfaction.


YOUR BACKGROUND

  • Proven track record, spanning 3+ years, of successful sales leadership and business development in the digital marketing industry or similar.
  • Exceptional communication, negotiation, and interpersonal skills, with the ability to influence and engage stakeholders at all levels.
  • Strong analytical and strategic thinking abilities, coupled with a data-driven approach to decision-making.
  • Demonstrated ability to inspire and lead a high-performing sales team, driving them towards achieving and exceeding sales targets.
  • Extensive network of industry contacts and a deep understanding of digital marketing trends, technologies, and best practices.
  • Exemplify an entrepreneurial spirit that fuels your ambition to explore new avenues, seize opportunities, and drive continuous improvement. 
  • Thrive in a fast-paced, dynamic environment by embracing challenges and adapting swiftly to changing circumstances. 
  • Readiness to travel for critical in-person engagements, meetings, industry conferences, and events as needed. Your presence in these contexts will facilitate valuable networking and relationship-building opportunities.


WHY DIRECT AGENTS

Work-Life Balance

  • 4-Day Work Week: Join our innovative pilot program designed for sustained productivity and well-being
  • Flexible PTO: Up to 24 days annually based on seniority, plus paid birthdays and volunteer days
  • Remote Flexibility: Work from anywhere options based on seniority
  • Family Support: Comprehensive paid parental leave and family-friendly policies

Comprehensive Benefits

  • Premium Healthcare: Full coverage options including One Medical, KindBody, and mental health support
  • Wellness Perks: Citibike membership, fitness reimbursement, and wellness programs
  • Community: Dog-friendly office, team events, and an inclusive culture that celebrates diversity
  • Modern Tech Setup: MacBook Pro and premium software tools

Innovation & Growth

  • AI-Driven Innovation: Harness AI-powered workflows to optimize strategies and drive impactful results
  • Future-Forward Tech: Access proprietary tools like Kanopy AI and custom GPTs for advanced marketing solutions
  • Career Development: Shape your path through mentorship, training programs, and direct access to leadership
  • Industry Impact: Contribute to thought leadership and strategic initiatives that drive agency innovation

Outstanding Environment

  • Work with premier brands like Marvel, NBA, and NYSE while maintaining boutique agency creativity
  • Direct Agents is proud to be an equal opportunity employer. Join us in shaping the future of digital marketing!
The Company
HQ: New York, NY
148 Employees
On-site Workplace
Year Founded: 2003

What We Do

Direct Agents is an independent, minority-owned digital marketing agency that specializes in performance-driven customer acquisition solutions. Founded by first-generation immigrants, Direct Agents celebrates its 19th year in business this year.

Our agency goes beyond the standard marketing toolbox through innovation in Paid Media, Enterprise SEO, Strategy, Amazon, Creative, Inclusive Marketing Strategy, Analytics, & Paid Social. Direct Agents is built to help clients achieve success through a diverse and passionate group of experts based in NYC, LA, and beyond.

We’re breaking the industry mold and leading with a diverse mindset. Here at Direct Agents, diversity isn’t just a buzzword, it’s in our DNA.
• 5x Winner of Crain’s Best Places to Work (2022, 2021, 2020, 2019, 2018)
• 42% Diversity
• 57% Female / Male ratio
• ‘WoDA’ is Direct Agents’ women powered employee resource group which works to pave the path to leadership for all women through monthly workshops
• ‘State of the World’ helps provide an open forum to discuss the social movements of our time and how we can have an impact on them
• Team and company-wide bonding events (ask us about our puppy breaks!)
• Opportunities to get involved with the community through mentorship and pro bono marketing services
• A work family that is as committed to its work as it is to having fun

Our culture offers more than just happy hours; we're fueled by excellence, collaboration, and growth opportunities. At Direct Agents, you are empowered to create your own career journey through cross-channel learning opportunities and mentorship. If you’re looking for a new role with space to directly influence the business and company culture, visit our Careers page and apply to become a “Shaper of Change!”

To learn more about our services visit www.directagents.com or email [email protected].

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