Brand Strategy Account Manager

Fuse Overview

Fuse is a full-service marketing agency based in Winooski, Vermont that creates authentic brand engagement for teens and young adults. Fuse specializes in planning and executing sports, sampling, campus, culture, and customer marketing programs. Named one of the Best Places to Work in Vermont, Fuse believes that life should be a balance of making deadlines and making first chair on a powder day. We work hard because we love what we do and are committed to being the best. Fuse fosters a creative environment that encourages people to share insights and inspiration. If this sounds like a lifestyle made for you, then Fuse wants to hear from you. 

Fuse offers a hybrid working environment. Fuse employees are welcome to work remotely 2 days per week (Wednesday and Friday) and work in the Winooski, Vermont headquarters on Mondays, Tuesdays, and Thursdays to collaborate with coworkers and clients. At this time we are only interviewing candidates based in or willing to relocate to Vermont. 

Job Summary: 

We are seeking an Account Manager in our Brand Strategy Department to manage brand strategy initiatives for Fortune 500 clients. This role includes strategic development of marketing initiatives and tactics, daily communication with clients, ensuring timely and on-budget delivery of all services, and working with account team to maintain the client’s strategy throughout all aspects of the business. You will utilize your expertise in youth marketing to consult on all projects which may include planning and executing events, coordinating brand ambassador programs, and managing vendors. Ability to collaborate with team members as well as work independently is critical. 

Duties/Responsibilities: 

• Strategic Program Development & Management: Develop integrated and cohesive strategy or concepts for Fuse clients, ensuring engagement across Fuse groups and partner agencies as needed. Develop program budgets for new projects, conduct ongoing project budget management.
• Presentation Development & Delivery: Develop and deliver error-free Fuse presentations to clients, utilizing fresh thinking when delivering ideas for annual strategies, grassroots programs, premiums, retail concepts, event activation ideas.
• Talent Management:  Identify on-strategy talent (Brand Ambassadors / Influencers / Athletes / Artists / Other Management) for clients and deliver key insights about talent to demonstrate that they’re a brand fit.
• Event Activation & Management: Manage on-site logistics for client activations, managing property contracts, ensuring clients expectations are exceeded due to excellent & thorough pre-event planning & on-site coordination. Ensuring challenges are addressed quickly and communicated effectively. 
• Client Relations: Act as the “hub of the wheel” for Fuse projects, fostering great relationships with clients through day-to-day contact, working cross functionally with other Fuse teams to exceed clients’ expectations.
• Industry Trends: Stay updated on youth focused industry trends and best practices, ensuring the agency remains at the forefront of youth marketing trends. 

Successful candidates will have the following skills & qualifications: 

• Bachelor’s degree in marketing or related field 
• 4+ years of client management and communication 
• 4+ years of marketing agency and / or brand experience 
• In-depth knowledge of brand marketing 
• Knowledge of youth culture - sports, campus, lifestyle, and more 
• Ability to deliver professional, error-free business documents and project reports 
• Strong problem-solving skills and the ability to make quick, effective decisions when presented with unplanned challenges 
• Exceptional written and verbal communication skills 
• An understanding of the agency process and the agency/client relationship
• A strong attention to detail, self-starter mentality and sense of responsibility. 
• Willingness to travel frequently for business on weekends and holidays 
• Experience leading and being part of a cross-functional team 
• Expert level proficiency in all MS Office programs - experience with Macs is critical 

The salary range for this role is $60k-$85k depending on relevant experience, plus a generous benefits package. 

Fuse benefits include: 

• 75% Employer-Paid Medical/Dental/Vision insurance for employees & dependents 
• Health Savings Account contribution 
• Health care opt-out stipend in lieu of employer coverage 
• Employer paid life/disability insurance 
• 401(k) plan with employer contribution 
• Paid parental leave 
• Fitness, ski pass & cell phone stipends 
• On-site skate ramp & recreation/fitness room 
• Fuse gear closet including outdoor gear to borrow and access to free ski and mountain bike day passes 
• Dog friendly office 
• Winter Wednesdays – work starts at noon! 
• Summer Fridays – work ends at 1pm! 
• 12 Paid Holidays 
• 15 vacation days to start, plus personal and sick days and your birthday off! 
• Paid volunteer hours 
• Week-long company closure during the last week of the year
• Annual Company Ski/Ride Day 
• Company happy hours, seasonal outings, and lots of fun 
• Opportunity to engage in the local community via Fuse’s company pillar committees: Fuse Culture Committee, Diversity, Equity & Inclusion Committee, and Environment & Sustainability Committee 

Fuse reserves the right to conduct background checks such as criminal and driving record checks for relevant roles. 

Fuse is proud to be an equal opportunity employer and is committed to attracting and retaining a diverse staff. We are committed to fostering an inclusive workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.