Brand Management Intern

Posted 6 Days Ago
Be an Early Applicant
Tempe, AZ
Internship
Security • Cybersecurity
The Role
The Brand Management Internship at Gen provides opportunities for students to engage in projects supporting brand strategies and governance. Interns will assist with brand updates, visual identity changes, and digital asset management while participating in team activities and showcasing their work at the end of the internship.
Summary Generated by Built In

About Gen:

Gen is a global company powering Digital Freedom through consumer brands including Norton, Avast, LifeLock, Avira, AVG, ReputationDefender, and CCleaner. Our combined heritage is rooted in providing safety for the first digital generations. We bring leading technology solutions in cybersecurity, privacy and identity protection to more than 500 million users in 150 countries so they can live their digital lives safely, privately, and confidently today and for generations to come. We're always looking for smart, fearless, and dedicated people. Together, we have collective passion and a big vision to power Digital Freedom by protecting consumers and giving them control of their digital lives. 

Diversity is foundational to how we do business because we know the greatest ideas and results come from our unique perspectives and differences. We strive to create a safe, inclusive environment where you can bring your whole self to work. Team members are valued, respected, and celebrated for who they are in a meaningful and exciting atmosphere. Gen is an equal employment opportunity employer. Employment decisions are based on merit, experience, and business needs. 

About the Team: The Brand Experience/ID8 team drives powerful and consistent brand experiences across teams, channels, brands, and geos. We ensure strong consumer experiences with our brands at all touch points. We create and protect strong brands and assets, with consistency of message, meaning and voice. We guide and support internal teams and external agencies to ensure the same powerful brand experiences.  

About the Role: The Brand Experience Internship offers an opportunity for a current college or graduate student, or recent grad to work within the Brand Management area to gain valuable work experience through high-visibility, value-add projects to support the strategy, governance, and guidance for Gen’s corporate and consumer brands. Interns also participate in Gen sponsored team building activities, internal team meetings with executives, and end their assignment with a showcase of their projects.  

Assigned projects can include but are not limited to:  

  • Help Brand Management team across brand updates, asset creation, reviews, and projects. 
  • Support the rollout of changes to the visual identity for one of our consumer brands through modifying the brand guide, managing the updates for brand templates and tools, and supporting updates to assets by giving guidance and reviewing changes based on new visual identity for the brand.
  • Work with cross-functional teams on the maintenance and organization of our digital asset management system (called Digital Library) to help enhance the user experience and support filling in gaps where assets are missing. 
  • Work with internal creative team to support work based on team priorities. 
  • Candidate can expect to have a variety of assignments that will include working with different teams to accomplish brand-related goals and also at least one project to own end to end.

Qualifications: 

  • Currently completing or recently completed a bachelor’s or master’s degree in a relevant area of study, Marketing focus preferred 
  • Excellent communication and presentation skills 
  • Organized with a high attention to detail  
  • Be a self-starter who drives progress and results while meeting critical deadlines 
  • Ability to multi-task, work independently, and prioritize deliverables 
  • Be a true team player who works closely and cohesively with others 
  • Must be a US Citizen or Permanent Resident 

Gen is proud to be an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive and accessible environment for all employees. All employment decisions are based on merit, experience, and business needs, without regard to race, color, national origin, age, religion, sex, pregnancy (including childbirth or related medical conditions), genetic information, disability (physical or mental), medical condition, marital status, sexual orientation, gender identity or gender expression, military or veteran status, or any other consideration made unlawful by federal, state, or local law. Gen strictly prohibits unlawful discrimination based on such protected characteristics and seeks to recruit the most talented candidates from diverse cultures and backgrounds. 

 

We also consider employment-qualified individuals with arrest and conviction records. In addition, we will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Learn more about pay transparency. 

 

Gen complies with all anti-discrimination laws. 

 

To conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government. 

The Company
HQ: Tempe, Arizona
2,006 Employees
On-site Workplace
Year Founded: 2003

What We Do

Gen (NASDAQ: GEN) is a global company dedicated to powering Digital Freedom through its trusted Cyber Safety brands, Norton, Avast, LifeLock, Avira, AVG, ReputationDefender and CCleaner. There’s a new generation, and it’s not Gen X, Y, or Z. It’s Gen D: Generation Digital. Our family of consumer brands is rooted in providing safety for the first digital generations. Now, Gen empowers people to live their digital lives safely, privately, and confidently today and for generations to come. We bring award-winning products and services in cybersecurity, online privacy and identity protection to more than 500 million users in more than 150 countries. Learn more at GenDigital.com

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