The Role
The Brand Ambassador will support sales and marketing by conducting vendor day events, educating customers about Highway Horticulture’s products, collecting feedback, and collaborating with the Brand Manager and sales team to enhance brand awareness.
Summary Generated by Built In
The Brand Ambassador role supports the sales and marketing functions for Highway through in-market customer education at “vendor days” in retailers across the state. The is an independent contractor (1099) opportunity and will be given direction by the Highway Horticulture Brand Manager.
Duties will include, but are not limited to:
- Pick up physical assets such as table skirts, handouts, giveaways, and other “swag” for vendor day setup and takedown
- Travel to retailers within the given geographic location and based on the direction of the Brand Manager to conduct vendor day events
- Serve as Subject Matter Expert on Highway Horticulture’s portfolio of brands, including Inner Circle, Belushi’s Farm, Keef, Midnight Roots, and Triple Phoenix.
- Collect data and feedback during vendor days to share with Brand Manager
- Educate customers as well as budtenders on what differentiates Highway Horticulture’s products from our competitors in the market
- Work collaboratively with the Brand Manager and Territory Sales Representatives to support sales efforts and expand awareness of Highway Horticulture’s portfolio of brands
Requirements:
- Must be at least 21 years of age and legally eligible to work in the US
- Strong cannabis knowledge
- Must have reliable transportation and ability to travel
- Able to lift up to 50 lbs regularly
The Company
What We Do
Guided by experience, science and the latest technology, our vision is to become a leader in quality, expertise and innovation. We are excited to educate newcomers to cannabis and to inspire longtime connoisseurs. Healthy living is at our core and we believe in the many benefits cannabis can have on our mind, body and soul.
