Associate Marketing Strategy Specialist, OutKick

Posted 2 Days Ago
Be an Early Applicant
New York, NY
42K-69K Annually
Junior
Digital Media • News + Entertainment
The Role
The Associate Marketing Strategy Specialist will assist in developing and executing marketing strategies to enhance OutKick.com’s brand presence. This role involves project management, ensuring brand consistency, market research, campaign analysis, and collaboration with different teams while measuring campaign success through data analytics.
Summary Generated by Built In

OVERVIEW OF THE COMPANY

Outkick

OutKick is a cutting-edge national multimedia platform that produces and distributes engaging content at the intersection of sports news, sports culture and pop culture. OutKick’s stable of reporters, hosts and contributors are accessible on OutKick.com as well as across video livestreams, social media, podcasts, and radio, reaching tens of millions of fans each month. Owned by FOX Corporation, Outkick was originally founded by Clay Travis. For more information, please visit www.OutKick.com.

JOB DESCRIPTION

Fox News Media is looking for a highly motivated and driven Associate Marketing Strategy Specialist to work within OutKick.com. OutKick.com is a sports and culture multi-media platform and media business that produces and distributes cutting edge articles, streaming shows and podcasts about sports, sports culture, and pop culture.

As the Associate Marketing Strategy Specialist, you will support the team in developing and executing comprehensive marketing strategies to enhance the OutKick.com brand presence across various platforms. This role involves close collaboration with different teams, project management, brand messaging consistency, and overseeing the production of marketing materials while managing a budget and utilizing data for campaign improvements. We are looking for a talented individual who can bring fresh ideas and innovative approaches to our marketing efforts. If you have a passion for sports news and culture and have experience in brand marketing, we want to hear from you!

**In order to be considered, you MUST submit a Cover Letter stating why you are interested in this particular role and OutKick.**

A SNAPSHOT OF YOUR RESPONSIBILITIES

  • Assist in developing and implementing strategic marketing initiatives to boost the presence of OutKick.com on social media, digital and paid marketing channels.

  • Coordinate marketing campaigns to effectively target and engage audiences in collaboration with the marketing team. Project management and coordination between teams will be critical to this role.

  • Ensure brand consistency across various departments such as creative, production, and programming.

  • With the team, perform market research to guide marketing strategies and understand market trends.

  • Analyze competition to find opportunities for brand differentiation.

  • Support the team in the development of consumer-facing materials including print, digital, and video content.

  • Support CRM initiatives to expand email subscriber lists and maintain audience engagement.

  • Measure marketing campaign success using data analytics.

  • Stay abreast of industry trends and explore innovative marketing opportunities.

  • In partnership with the team, build and maintain relationships with external partners and agencies.

  • Align marketing activities with the company's vision and objectives in collaboration with senior leadership.

  • Report on marketing performance to stakeholders and be accountable for campaign results.

  • Exercise a high degree of ownership and initiative.

WHAT YOU WILL NEED

  • 1-3 years of experience within a fast-paced media or brand marketing team is required

  • Energetic with can-do attitude

  • Excellent time management skills; able to manage concurrent projects of varying size and complexity

  • Responsive and flexible to evolving responsibilities and ever-changing environment

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $50,500.00-69,000.00 annually for high cost labour markets such as but not limited to New York City and Los Angeles, $42,000.00-57,500.00 annually for all other US locations. This role is also eligible for various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.

View more detail about FOX Benefits.

The Company
HQ: New York, NY
5,001 Employees
On-site Workplace

What We Do

Fox Corporation produces and distributes compelling news, sports and entertainment content through its iconic domestic brands including: FOX News, FOX Sports, the FOX Network, and the FOX Television Stations. These brands hold cultural significance with consumers and commercial importance for distributors and advertisers. The breadth and depth of our footprint allows us to deliver content that engages and informs audiences, develops deeper consumer relationships and creates more compelling product offerings. FOX maintains an impressive track record of news, sports, and entertainment industry success that will shape our strategy to capitalize on current strengths and invest in new initiatives. For more information about Fox Corporation, please visit www.FoxCorporation.com.

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