(Associate) Brand Manager

Posted Yesterday
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Taipei City
Entry level
Healthtech • Biotech • Pharmaceutical
The Role
The Brand Manager will lead branding efforts in Taiwan, focusing on market understanding, building relationships, achieving sales goals, implementing brand strategies, and coordinating marketing campaigns to enhance the customer experience and accelerate product launches.
Summary Generated by Built In

At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.

Responsibility:

You will join a high-performance team that is dedicated towards our values Integrity, Excellence, and Respect for People and committed to make life better for patients in Taiwan.

As the brand leader, you will be required to:

  • Understand the market landscapes in Taiwan, competitor efforts and the needs of patients, caregivers, physicians and payers.
  • Build and sustain relationships with key SOA in Taiwan
  • Achieve operational objectives including customer touch points, sales, and OPEX.
  • Assist in creating and implementing brand strategies to achieve business goal.
  • Develop marketing materials, programs, and actions that are critical to a success.
  • Coordinate and execute marketing campaigns ensuring alignment with brand strategy.
  • Support to deliver a frictionless customer experience and accelerate product launch.
  • Work closely with sales, OCE manager, medical team and other departments to ensure cohesive brand messaging and strategy implementation.

Lilly is dedicated to helping individuals with disabilities to actively engage in the workforce, ensuring equal opportunities when vying for positions. If you require accommodation to submit a resume for a position at Lilly, please complete the accommodation request form (https://careers.lilly.com/us/en/workplace-accommodation) for further assistance. Please note this is for individuals to request an accommodation as part of the application process and any other correspondence will not receive a response.

Lilly does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.

#WeAreLilly

The Company
HQ: Indianapolis, IN
39,451 Employees
On-site Workplace
Year Founded: 1876

What We Do

Eli Lilly and Company engages in the discovery, development, manufacture, and sale of products in pharmaceutical products business segment.

For more than a century, we have stayed true to a core set of values – excellence, integrity, and respect for people – that guide us in all we do: discovering medicines that meet real needs, improving the understanding and management of disease, and giving back to communities through philanthropy and volunteerism.

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