Associate Brand Manager

Posted 7 Days Ago
Be an Early Applicant
Culver City, CA
Hybrid
66K-83K Annually
3-5 Years Experience
Digital Media • eCommerce • Gaming • Mobile • News + Entertainment
The world’s largest destination for anime & manga focused on creating 360° fan experiences.
The Role
The Associate Brand Manager enables brands and licensors to succeed in streaming and omnichannel experiences by coordinating marketing collaborations, overseeing brand likeness exploitation, managing promotions, and supporting the Brand Management team.
Summary Generated by Built In
About Crunchyroll

WE HELP EVERYONE BELONG. IT’S OUR PURPOSE.

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the role

The Associate Brand Manager enables brands and licensors to succeed in our streaming and other omnichannel experiences. You will be an essential partner between our licensors and teams to promote and enable marketing collaborations and events. 

  • Know your assigned brands thoroughly to enable marketing collaborations that resonate with the brand. 
  • Be the primary contact for the brand’s licensor for requests, provide periodic updates for new and existing brands to each partner, and update changes to the exploitation strategy and rationale behind the change.
  • Oversee the exploitation and use of the brand’s likeness by coordinating internal and external approvals with Licensors.
  • Coordinate marketing promotions for respective Licensors and their associated talent at events/conventions.    
  • Document team processes on Confluence and keep existing documentation updated.
  • Pull and compile data and other reporting metrics while collaborating with other departments for content partners on a regular and ad hoc basis.
  • Support the Brand Management team with several administrative and operational responsibilities and daily operations.

As an Associate Brand Manager, you will report to the Brand Manager.

We are considering applicants local to our Culver City and Dallas offices.

About You

We get excited about candidates, like you, because...

  • You have 2- 3 years of work experience.
  • You have 1+ years of partnership management and cross-departmental experience.
  • You have experience working in marketing or experience supporting marketing teams.
  • You excel at tracking multiple projects in different stages of completion and progress and managing deliverables without intervention.
  • You understand working with partners from different cultural backgrounds, including Japanese business culture.
  • You like to learn new things and are open to new challenges to handle tasks outside your comfort zone.
  • You like implementing efficiency into your workflow.
  • Bachelor’s degree  
  • You ideally have some Japanese (reading/writing/speaking) to communicate with Japanese-speaking partners.
  • You are willing to travel to support events 2-3x a year.

About the Team

The Brand Management team is instrumental in ensuring the growth and engagement of our streaming platforms and other omnichannels. These platforms must appeal to licensors and their representatives, maintain credibility with our audiences, and set industry standards. The close collaboration with creators and licensors in Japan and our global teams in marketing, communications, content, business development, and product management allows us to cater to a world-class anime experience for our global anime fans!

#LifeAtCrunchyroll #LI-Hybrid

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Crunchyroll’s Total Rewards offerings for employees. Other rewards may include performance bonuses, employer matched retirement savings, time-off programs, and progressive health benefits and perks.

Pay Transparency - Culver City, CA

$66,000$82,500 USD

About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

  • Courage. We believe that when we overcome fear, we enable our best selves.

  • Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.

  • Service. We serve our community with humility, enabling joy and belonging for others.

  • Kaizen. We have a growth mindset committed to constant forward progress.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs

Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.

What the Team is Saying

Terry
Bianca
Mae
The Company
HQ: San Francisco, CA
1,200 Employees
Hybrid Workplace
Year Founded: 2006

What We Do

Crunchyroll is the world’s largest destination for anime and manga focused on creating 360° experiences — from video to merchandise, events, and gaming — for fans to connect through the content they love.

Why Work With Us

The quality of our company is a direct result of the quality of our people, so we take the process and art of hiring very seriously. Every position we recruit against is an opportunity for us to enhance and directly impact our culture and climate, and it is a reflection of the values we uphold.

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Crunchyroll Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Two in-person days per week. Tuesdays and Thursdays are the company-wide days for ALL team members to be in the office, and individuals may choose to come in more if the please.

Typical time on-site: 2 days a week
HQSan Francisco, CA
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Chișinău, Moldova
Coppell, TX
Culver City, CA
Hyderabad, India
Lausanne, Switzerland
London, UK
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Roubaix, France
Tokyo, JP
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