Assistant Manager, CRM/Email Marketing, Fox Nation

Posted Yesterday
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New York, NY
51K-78K Annually
Mid level
Digital Media • News + Entertainment
The Role
The Assistant Manager is responsible for creating and executing marketing campaigns across email and other channels, managing the Braze platform, analyzing campaign performance metrics, conducting A/B testing, and collaborating with cross-functional teams to enhance customer engagement and experience.
Summary Generated by Built In

OVERVIEW OF THE COMPANY

Fox News Media

FOX News Media operates the FOX News Channel (FNC), FOX Business Network (FBN), FOX News Digital, FOX News Audio, FOX News Books, the direct-to-consumer digital streaming services FOX Nation and FOX News International and the newly announced platform FOX Weather. Currently the number one network in all of cable, FNC has also been the most watched television news channel for 20 consecutive years, while FBN currently ranks among the top business channels on cable. Owned by FOX Corporation, FOX News Media reaches 200 million people each month.

JOB DESCRIPTION

Fox Nation, the streaming subscription service from Fox News, is looking for a CRM Assistant Manager to implement and analyze customer communications across all channels: email, push notifications, and In-App Messages. In this role, you will leverage Braze, an email service provider (ESP) to create and execute marketing campaigns. The Assistant Manager will collaborate with Editorial, Creative, Product, and Business Intelligence to ensure customer journeys are accurate and deliver optimal user experiences.

The successful candidate will have a solid CRM background. The candidate must have a strong understanding of customer segmentation and decision tree design. The candidate must be analytical and technically inclined.
A SNAPSHOT OF YOUR RESPONSIBILITIES

  • Campaign Creation: Create, Q&A, and execute marketing campaigns across all channels including email, push notifications, desktop notifications, and in-app messaging.  

  • Braze Platform Management: Leverage Braze’s user journey setup, real-time triggers, and segmentation tools to optimize customer experience

  • Data Analysis & Reporting: Monitor campaign performance metrics (e.g., CTR, open rates, conversion rates) and provide actionable insights for continuous improvement

  • Optimization: Conduct A/B testing to enhance campaign performance and improve customer engagement

  • Personalization & Automation: Recommend targeted customer-centric communications to optimize customer experience

  • Cross-Functional Collaboration: Work closely Editorial, Creative, Product, and Business Intelligence

WHAT YOU WILL NEED

  • 3+ years’ experience with Braze or similar ESP provider

  • Email marketing experience

  • Direct response experience is a major plus

  • Strong analytical and problem-solving mindset

  • Ability to multitask and thrive in a fast-paced environment

  • Ability to stay on schedule and hit deadlines

  • Technical proficiency in Microsoft Office (PPT, Excel, Outlook), Google Workspace, Airtable, Tableau, Monday, Miro, Slack

#LI-DNI

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.

Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $61,000.00-78,250.00 annually for high cost labour markets such as but not limited to New York City and Los Angeles, $50,800.00-65,200.00 annually for all other US locations. This role is also eligible for various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.

View more detail about FOX Benefits.

Top Skills

Braze
The Company
HQ: New York, NY
5,001 Employees
On-site Workplace

What We Do

Fox Corporation produces and distributes compelling news, sports and entertainment content through its iconic domestic brands including: FOX News, FOX Sports, the FOX Network, and the FOX Television Stations. These brands hold cultural significance with consumers and commercial importance for distributors and advertisers. The breadth and depth of our footprint allows us to deliver content that engages and informs audiences, develops deeper consumer relationships and creates more compelling product offerings. FOX maintains an impressive track record of news, sports, and entertainment industry success that will shape our strategy to capitalize on current strengths and invest in new initiatives. For more information about Fox Corporation, please visit www.FoxCorporation.com.

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