Analyst, Revenue Operations

Posted 6 Days Ago
New York, NY
Hybrid
1-3 Years Experience
AdTech • Consumer Web • Digital Media • eCommerce • Marketing Tech
Dotdash Meredith is America’s largest digital and print publisher.
The Role
The Revenue Operations Analyst will maximize yield and drive the success of advertising campaigns by providing data-driven insights, creating pacing reports, and optimizing campaigns to meet client KPIs. They will collaborate with sales and client services to ensure accurate media plans and campaign delivery, focusing on the Health and Finance vertical.
Summary Generated by Built In

About The Position

 

The Revenue Operations Analyst will focus on maximizing yield, reach client KPIs, and deliver on digital campaign commitments. They’ll also partner with Sales, Account Strategy/Client Services and AdOps to drive the success of advertising campaigns by providing data-driven insights supporting proposal submissions and campaign optimizations. The position will create pacing reports and help shape sales proposals by providing input on product mix, inventory availability and margins. The position would also focus on approving media plans, handling pricing exceptions, and monitoring/optimizing live campaigns. This analyst will specialize in the Lifestyle and Beauty/Style vertical and help develop best practices that meet that industry’s specific challenges.

 

In-office Expectations: This position is hybrid in-office New York, with the ability to work remotely for up to 2 days per week.

About The Team:

 

Dotdash Meredith, the largest digital publisher in America, is seeking a Revenue Operations Analyst. The Revenue Operations team supports Dotdash Meredith’s digital ad sales business, leveraging a variety of advertising platforms to deliver +$100M annual revenue.

 

About The Positions Contributions:

Weight %

Accountabilities, Actions and Expected Measurable Results

 

  • Work with sales teams on all proposals including initial brainstorm with group to review RFP and suggest ad packages to meet client KPI’s

  • Check inventory availability and/or suggest appropriate inventory that is available and will meet objectives.

  • Interact closely with account strategy and client services in order to build media plan that achieve client objectives, at the appropriate price and are achievable based on inventory levels.

  • Review IOs for accuracy and all terms/conditions.

  • Monitor all sold/running campaigns to ensure proper set-up and delivery vs. 3rd party reporting.

  • Optimize campaigns throughout the lifecycle of the campaign to meet both KPI’s and benchmarks (including viewability where appropriate).

  • Ad-hoc performance analysis (CTR, viewability, etc) of sites, ad units, placements, etc.

The Role’s Minimum Qualifications and Job Requirements

Education: Bachelor’s degree or equivalent training and/or experience

Experience: 1+ years of professional experience in an analytics capacity within digital advertising, media, marketing, or ad tech

 

Specific Knowledge, Skills, Certifications and Abilities:

  • Excel, Doubleclick, Google Ad Manager, Order Management Systems

  • Strong analytical and problem-solving skills and ability to manage conflicting priorities

  • High level of curiosity & initiative

  • Exceptional written and verbal communication skills

  • Cultivates and maintains strong, productive relationships with a range of internal stakeholders

  • Takes a collaborative approach to their work; understands the limitations of their own perspective and works hard to understand the interests/perspectives of others.

  • Team Player: Promotes and encourages teamwork

  • Problem Solver: Identifies and solves problems creatively while also able to analyze data

  • Accountable: Takes personal accountability for actions and results

  • Proactive: Anticipates challenges and prepares in advance

  • Detailed: Extremely organized and detail oriented

 

% Travel Required (Approximate):0-5%

Top Skills

Doubleclick
Excel
Google Ad Manager

What the Team is Saying

Vlada
Brian
Nabil
The Company
HQ: New York, NY
3,500 Employees
Hybrid Workplace
Year Founded: 1996

What We Do

Dotdash Meredith is America’s largest digital and print publisher. Our 40+ iconic and fast-growing brands harness the best intent-driven content, the fastest sites, and the fewest ads to help nearly 200 million people every month, including 95 percent of US women, make decisions, take action, and find inspiration. Dotdash Meredith brands include PEOPLE, Better Homes & Gardens, Verywell, FOOD & WINE, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, Southern Living and more.

Why Work With Us

Dotdash Meredith has a people-first mentality - our audience, our employees, our teams. We take our role of providing the best content across the best brands very seriously and we are always looking to make sure that our teams have the space to be creative, innovate and try out new things.

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Dotdash Meredith Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Typical time on-site: 3 days a week
HQNew York, NY
Birmingham, AL
Chicago, IL
Des Moines, IA
Los Angeles, CA
Seattle, WA
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