Agency Manager FTC

Posted 21 Hours Ago
Be an Early Applicant
Square Mile, Greater London, England
Senior level
Digital Media
The Role
The Agency Manager will build relationships with key stakeholders in agencies, enhance Global's profile, manage customer service, and work towards sales targets while demonstrating knowledge of the Outdoor industry. Proactive ownership of an agency patch and collaboration with internal teams are crucial for revenue growth.
Summary Generated by Built In

Accepting applications until: 28 February 2025Job Description

At Global, we think big, work hard, and never stand still. We’re the proud home of the best media and entertainment, driven by our talented and passionate people. Our mission? To make everyone’s day brighter— our Globallers, our audiences, our partners, and our communities. Whether we’re in the studio, building world-class technology, or securing record Outdoor advertising partnerships, we make sure we’re doing it as a team.

Your new role

As an Agency Manager at Global, you will use your ability to build and foster strong relationships with key stakeholders across their agency patch. Raising Global’s profile across agencies through regular content and engagement, putting Global’s outdoor portfolio and capabilities at the forefront.

You will take ownership of your agency patch ensuring regular face to face time with not only key OOH stakeholders across agencies but also getting to know comms planners and being their go to person. This role will be heavily proactive and it is key to demonstrate a strong knowledge of the Outdoor industry to be able to successfully pitch to stakeholders and to spot opportunities for revenue growth.

You will align with Group Activation Manager and Activation Managers to ensure we are aligning on our sales strategy, and working through the line as efficiently as possible. Working with the Head of Agency you will implement an agency growth strategy ensuring to utilise the teams within Global but also another layer of contact for Global to get better understanding of briefs, build our agency profile, demonstrate expertise – ensuring we are getting our fair share.

Key Responsibilities

  • Understand the key challenges and issues your customers face and ensure that your team are helping to provide solutions to these challenges to ensure we are perceived as a key partner
  • Ensure you deliver exceptional customer service – being the face of Global for the agency, working to help and also work through issues where relevant
  • Understand and contribute to delivering weekly, monthly and quarterly sales targets across your sales team and floor.
  • Have an enthusiastic and can-do attitude in a difficult economy and support the commercial directors in key department initiatives to build a ‘One Global’ culture
  • Regular alignment with your Activation Manager to ensure you are knowledge sharing briefs, intel and knowledge – spotting leads, but also following up with the agency for missing info and feedback
  • Collaboration with the wider business where applicable to drive Global’s agenda within the agency
  • Own your patch – and know the business inside out

What You’ll Love About This Role

Think Big: Working on the best Outdoor products in the market, including the number one programmatic offering in outdoor. Your days are guaranteed variety – dealing with client requests, working with your internal counterparts on delivering marketing growth to pitching for your (un)fair share.

Own It: Customer facing having autonomy on your business unit from planning to trading.

Keep it Simple: You are the face of Global within your agency patch, with the freedom to own and develop relationships across the industry

Better Together: Integration with other Global departments and commitment to ‘One Global’ culture

What Success Looks Like

In your first few months, you’ll have:

  • Demonstrated a strong understanding of all Global products and environments able to clearly articulate the sales benefits of each.
  • With support of your Head of Agency, successfully pitch new ideas and opportunities to agencies
  • Work with head of agency to build an agency strategy plan – putting it into practice to ensure revenue growth
  • Understand the wider Global and DAXO portfolio
  • Regular face to face time with your agency; Hot Desk, Status Meetings & Inspiration Sessions
  • Built strong relationships and rapport with your key contacts.
  • Undertaken the Global Outdoor new training programme
  • Collaborate with your OOH agencies to grow sales opportunities
  • Presented in front of your key customers and internal colleagues
  • Revenue and product mix targets
  • Proactive Pitch KPI’s
  • Specific client growth targets: acquisition, growth and retention
  • Scores in agency surveys

What You’ll Need

  • Demonstrate media sales experience as an experienced Account Manager within the Outdoor industry
  • An understanding of the UK media market place.
  • Proactive sales approach and able to deliver creative and innovative solutions.
  • Resilient and flexible individual
  • Highly developed interpersonal skills with excellent verbal and written communication skills.
  • Thorough understanding of the key challenges we face commercially and how we may overcome these
  • Excellent time management and personal organisation
  • Clear communication to a wide variety of role types including to customers
  • Excellent teamwork
  • No formal qualifications required
  • Ability to use Keynote, PowerPoint, Excel,
  • Good understanding of the application of industry measurement tools – Route
  • Ability to pick up new systems and tools

Creating a place we all belong at Global

We are dedicated to creating a place where different voices are represented, amplified and celebrated. We know that we can’t serve our diverse audiences without first celebrating it in our people, which is why we’re passionate about creating an inclusive culture where every Globaller can belong. So, no matter who you are or where you are from, you can find your place at Global. 

As a business, we believe in the importance of a healthy work-life balance and the value of a flexible and agile workforce. Therefore, we operate a Smart Working approach. If you need us to make any reasonable adjustments during your recruitment process, drop us an email at [email protected], we’ll be happy to help. 

The Company
Birmingham
4,150 Employees
On-site Workplace
Year Founded: 2007

What We Do

The UK and Europe’s largest Radio & Outdoor company, Global is home to respected, national market-leading media brands broadcasting across the UK on DAB & FM and around the world on Global Player, including Heart, Capital, LBC, Capital XTRA, Capital Dance, Classic FM, Smooth, Radio X and Gold.

Global Player allows listeners to enjoy all of Global’s radio brands, award-winning podcasts, and expertly curated playlists, in one place in app, on web and on smart speakers.

Global is also one of the leading Outdoor companies in both the UK & Europe, with over 253,000 sites reaching 95% of the UK population. Global’s extensive and diverse outdoor portfolio encompasses Transport for London’s Underground network, almost all major UK airports including Gatwick, the UK’s largest portfolio of roadside posters and premium digital screens in prime locations, as well as the UK’s largest network of buses including all major cities.

On-air, on Global Player and with our outdoor platforms combined, Global reaches 51 million individuals across the UK every week, including 26.3 million on the radio alone.

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