Ad Operations Specialist

Posted 4 Hours Ago
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Pune, Maharashtra
Senior level
AdTech • Cloud • Digital Media • Enterprise Web • Software
Built for the Big Stream™
The Role
The Ad Operations Specialist will execute and optimize various advertising campaigns including Display, Video, OTT, and Streaming Audio across programmatic platforms. Responsibilities include monitoring campaign performance, analyzing data for insights, and suggesting operational improvements. This role requires strong leadership potential and the ability to collaborate with cross-functional teams to align with client goals.
Summary Generated by Built In

Frequence is the Future of Media - the only end-to-end platform for media companies and agencies to grow and automate their advertising sales and operations while integrating owned and operated media. Through its full-stack proposal, workflow and campaign-management software, Frequence drives revenue with best-in-class tools to sell, optimize and report omnichannel advertising campaigns.
We're seeking a skilled and ambitious Ad Operations Specialist with 5+ years of experience in programmatic media buying. This role is tailored for a results-driven professional with leadership potential who is eager to advance their career while contributing to Frequence's innovative advertising solutions.
Key Responsibilities:

  • Execute and optimize Display, Video, OTT, Streaming Audio and DOOH campaigns across various RTB platforms.
  • Monitor and troubleshoot campaign performance across multiple channels to ensure KPIs are consistently met.
  • Analyze data to provide actionable insights and improve campaign effectiveness.
  • Take ownership of process improvements and suggest innovative solutions for operational efficiency.
  • Collaborate with cross-functional teams to align campaigns with broader advertising and client goals.


Who You Are:

  • Experience: 5+ years of hands-on experience managing campaigns across various programmatic platforms.
  • Leadership Potential: Demonstrated ability to lead projects, mentor peers, or innovate within your current role.
  • Analytical Skills: Strong ability to interpret campaign data and recommend optimization strategies.
  • Education: Degree in Business, Advertising, Marketing or a related field is preferred.
  • Soft Skills: Excellent communication, collaboration, and problem-solving abilities.


Why Join Frequence?

  • Be part of a company that fosters growth, with clear pathways to leadership roles for top performers.
  • Work with cutting-edge advertising technologies in a dynamic and collaborative environment.
  • Join a company recognized as a "Great Place to Work" and dedicated to employee growth and innovation.


Technical Expertise

  • 5+ years of hands-on experience in programmatic media buying across platforms such as:
    • Madhive, TTD, DV360, Simplifi, and Amazon DSP.
  • Understanding of and experience with other media buying platforms is a plus:
    • Search Platforms: Google Ads (Search, Display, YouTube).
    • Paid Social Platforms: Meta Ads (Facebook, Instagram) and Twitter Ads.
  • Strong ability to manage Display, Video, OTT, Streaming Audio, and DOOH campaigns.
  • Expertise in campaign monitoring, troubleshooting, and optimization to consistently meet KPIs.
  • Proficient in tracking and analytics tools, such as Google Analytics and conversion tracking pixels.
  • Deep understanding of audience targeting, bid strategies, and ad creative testing methodologies.


Leadership Potential

  • Proven ability to take ownership of projects and lead them to successful outcomes.
  • Demonstrated initiative in improving processes and suggesting innovative solutions.
  • Experience mentoring peers or contributing as a key collaborator in team initiatives.
  • Strong desire and vision to grow into a leadership role within Frequence.


Analytical and Strategic Thinking

  • Adept at analyzing campaign data to identify trends and actionable insights.
  • Detail-oriented, ensuring accuracy and consistency in campaign execution and reporting.
  • History of identifying process inefficiencies and implementing effective improvements.


Soft Skills and Collaboration

  • Exceptional communication skills, with the ability to clearly explain technical details to non-technical stakeholders.
  • Strong team player who excels in cross-functional collaboration with account management, creative teams, and other departments.
  • Flexible and adaptable to a fast-paced, dynamic work environment.


Cultural Fit

  • Thrives in a people-first, innovative ad tech company like Frequence.
  • Values feedback and demonstrates a commitment to personal and professional growth.
  • Aligns with Frequence's mission to revolutionize local advertising and empower clients with cutting-edge solutions.


#LI-Hybrid
Frequence is a dynamic, diverse, innovative, and friendly place to work. We embrace our differences and believe they fuel our creativity. We come from varied backgrounds and think that's important. Whether it's taking ideas from previous lives and applying them in different ways or creating something completely new, we are all trail-blazing team players who think big and want to make an impact.
We are committed to cultivating a culture of inclusion and collaboration. We welcome diversity in education, culture, opinions, race, ethnicity, gender identity, veteran status, religion, disability, sexual orientation, and beliefs.
Please be advised that we will NOT be using third-party recruiting agencies for this search.

Top Skills

Amazon Dsp
Dv360
Google Ads
Madhive
Meta Ads
Simplifi
Ttd
Twitter Ads

What the Team is Saying

Angelique
Eva
Meghan
Louis
Mariya
Scott
Stephanie
Erricka
Megan
Elan
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The Company
HQ: New York, NY
483 Employees
Hybrid Workplace
Year Founded: 2017

What We Do

Madhive is the leading technology company engineered for modern TV advertising. Through its self-service platform, Madhive modernizes legacy systems, enabling advertisers to automate the ad buying process into one operating system seamlessly. This allows advertisers to plan, target, activate, and measure their campaigns with greater simplicity, accountability, reach, and control. Powered by an industry-leading bidder and device graph that processes billions of available ad opportunities per day, Madhive delivers precise, brand-safe audience connections efficiently at scale. The company is trusted by the leading local content owners, creators, distributors, national agencies, and brands, powering millions of dollars in media across 20,000+ daily campaigns. To learn more, visit www.madhive.com.

Why Work With Us

Madhive offers the only omnichannel enterprise software solution designed to modernize adtech. We’re a place for bold thinkers who want to drive change. With a strong focus on skill development and professional growth, Madhive fosters an open, entrepreneurial environment where each team member is empowered to make a meaningful impact.

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Madhive Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Madhive prioritizes flexibility; team members can work remotely, in person at our office, or a combination of the two. For those domiciled close to our NYC HQ, we encourage them to take advantage of in-office culture and collaboration.

Typical time on-site: Not Specified
HQNew York, NY
India
Mountain View , CA
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