Account Strategist Criteo

Posted 2 Days Ago
Be an Early Applicant
İstanbul, Şişli, İstanbul
Hybrid
Mid level
AdTech • Marketing Tech
The Role
The Account Strategist will develop media strategies, optimize account performance, and collaborate with advertisers to enhance brand visibility. Responsibilities include managing client relationships, launching campaigns, evaluating metrics, and providing strategic recommendations to maximize advertising success.
Summary Generated by Built In

Genart Media is an international media sales house specialized in finding the most advanced advertising solutions for over 1500 global and local brands. It exclusively partners with leading digital platforms in the market such as X, Criteo, Pinterest, and TagOn.


Established in 2009, Genart Media has been part of the Aleph Group since 2021. As a part of Aleph's dynamic network of global digital experts and technology-focused solutions, Genart enables advertisers to engage with consumers more effectively, thus contributing to the growth of the digital ecosystem.


Are you a driven media person with a passion for digital marketing? Are you excited about working in a supportive and dynamic international team that rewards outstanding performance?


We are seeking a highly skilled and dynamic Account Strategist to join our team in Istanbul, Turkey.


As an Account Strategist, you will be responsible for developing media strategies, optimizing account performance, and collaborating with advertisers to enhance brand visibility and drive successful advertising campaigns. Your role will require you to effectively communicate with clients, understand their goals, and provide strategic recommendations to maximize their advertising success.

What You’ll Do

  • Acting as a single POC to clients actively using the platform.
  • Managing a dedicated BoB within revenue targets, address the needs of the clients within standards.
  • Integrate, launch and optimize retargeting, acquisition and CRM campaigns within Web & App environment.
  • Provide training, workshops and QBRs to agencies and clients to increase SoV.
  • Evaluate advertising campaign metrics (such as Revenue, ROI, eCPM, and CPV).
  • Collaborate closely with creative, technical, and analytics teams within the platform.
  • Plan, forecast, and negotiate quarterly advertising budgets at a managerial level.
  • Serve as a consultant to develop strategies for upselling Criteo solutions to each client.
  • Create a strategy roadmap for new businesses to help them reach their objectives using Criteo solutions.

What You Need For This Role

  • 4+ years of experience in similar sales roles especially within ad-tech, performance agencies and mobile advertising companies.
  • A relevant and active network within the digital media industry.
  • Ability to find growth opportunities within your accounts by adding value.
  • Strong understanding of key digital performance metrics and principles.
  • Experience in working with clients from various verticals.
  • Ability to perform autonomously and manage relationships with the clients.
  • Compliance with working within revenue targets and ensuring client satisfaction.
  • Excellent communication skills in English.

What will make us really love you:

  • You have an eye for detail.
  • You maintain a balance of being a true team player as well as having a competitive edge and a positive attitude.
  • You are coachable and have proven ability to take and implement feedback.
  • You are a proven top performer in your work experience.

What you'll love about us:

  • We care about your individuality by giving you freedom to grow and create within the company, regardless of your position.
  • Work in a dynamic team in a fast-paced industry of an international company with multi-cultural teams around the world.
  • Learn from the best: Our state of the art workshops guarantee the latest insights into digital advertising.

As a forward-thinking organization, we are constantly evolving and exploring new horizons. We're on a mission to extend the reach of advertisers and partners to more corners of the world and to amplify their success.

We embrace change as an opportunity to learn, innovate, and grow. Our curiosity and resilience allow us to adapt to new challenges and seize new opportunities with confidence.

Together, we can unlock and drive economic growth and power the digital ecosystem.


Have we sparked your interest? Then apply now and start a new journey with us!


We are an equal opportunity employer and celebrate diversity, recognizing that diversity of thought and background builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.


#ALEPH

The Company
Miami, Florida
872 Employees
On-site Workplace

What We Do

Aleph is a team of digital experts, growing markets around the world. Our solutions make local and global advertising possible, without limits. Our teams are equipped with the local knowledge and global capabilities to get tens of thousands of businesses up and running on digital media and advertising platforms. By connecting advertisers with top digital media platforms, Aleph is shaping the future for businesses big and small. When local markets have access to global digital capabilities, economies rise. The world of global digital advertising is always transforming; we’ve built our offerings to evolve and solve at pace. With our proprietary technologies and support from our fast-moving teams, our partners stay ahead of what’s next. We’re a global tech company powered by local experts. Aleph: Digital advertising for all

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