Account Manager, Specialist Brands

Posted 14 Hours Ago
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Hemmanet, Timrå
Mid level
Other
The Role
As an Account Manager for Electrolux, you will manage a business territory, drive sales activities, and implement strategies to meet revenue and profit targets across specialist brands. Your role includes conducting business reviews, executing promotional plans, analyzing sales trends, and ensuring effective product presentations. A strong focus on customer experience and collaboration with internal stakeholders is essential for driving growth.
Summary Generated by Built In

Sales

Permanent

Job Description

At the Electrolux Group, as a leading global appliance company, we strive every day to shape living for the better for our consumers, our people and our planet. We share ideas and collaborate so that together, we can develop solutions that deliver enjoyable and sustainable living.

Come join us as you are. We believe diverse perspectives make us stronger and more innovative. In our global community of people from 100+ countries, we listen to each other, actively contribute and grow together.

Join us in our exciting quest to build the future home!

Your Role

You are responsible for managing an assigned business territory, implementing business strategies to ensure achievement of revenue and profit targets by driving sales activity of all categories and product SKUs for EHP's specialist brands, currently including AEG, Vintec and BeefEater.

Roles will focus on dedicated AEG/Vintec and BeefEater focus in metro territories while servicing all 3 brands in regional areas.

You will formulate business strategies which align with Key Account investment and promotional activity to increase market share, drive volume and a profitable product mix to meet the commercial objectives.

Your strategic focus is to drive profitable growth whilst executing a remarkable consumer experience.

Your role is to drive sales activity performing both sell in and sell out functions.

A Typical Day

  • Development of the overall store business plan.

  • Conduct individual business reviews with Business Owners, Franchisee's, Buyers, Department

  • Managers etc.

  • Understand and execute the monthly Key Account Manager (KAM) channel plans for each Business

Unit (BU) to meet commercial objectives via sell out activity;

  • Execute the plan to drive focus priorities through confirmed product Deals & Offers

  • Understand channel investment plans to drive sell out

  • Drive channel Advertising and Promotional activity to increase volume and market share

  • Ensure Electrolux Consumer Promotional Programs are communicated and executed

  • Identification of Sales Opportunities

    • Analysis of the store inventory levels to identify low and overstock SKU's

    • Analysis of sell through trends to determine correct stock weighting by SKU.

    • Attain in house share information to determine growth opportunities by category

    • Benchmark delivered margin by SKU based on market go price

    • Analyse Commercial Agenda Segments and Star model performance

    • Build benchmark reporting including MTD, YTD by category versus prior year

  • Core Range Reconciliation;

  • Conduct SAP store display model count to ensure all Core Range models are displayed.

  • Communicate Core Range status with Sales Account Manager to ensure alignment.

  • Competitor/market activity for each BU;

  • Collate and communicate competitor pricing, product and promotional activity to relevant

  • internal stakeholders.

  • Understand the Pro-Forma promotional cycle, seasonal promotional activity management and sales driving activities to sell aid out.

  • Inventory and Order Management

  • AEG consignment stock management. Conduct AEG stock takes and reconcile on a regular basis, this includes working with retailer administration and Electrolux finance dept etc.

  • Utilize damage and obsolete floor stock allowances to exit end of life models and damaged floor stock.

  • Assist in management of all purchase orders and delivery book ins where needed (channel

  • dependent).

  • Share low and out of stock SKUs to all relevant stakeholders

  • Collaborate with relevant internal stakeholders to ensure presence of required display models

  • Ensure all promotional lines are on display to support sell out

  • Ensure retailer warehouses are aware of incoming stock for key catalogue lines

  • Product and Process training;

  • Provide product training and support for the EHP product range in your portfolio

  • Have a strong knowledge of all processes and provide training, education and support where required.

  • Be a champion of the AEG pro-forma site and processes and provide training and education where needed.

  • Collaborate with the Product Line, Training and Marketing teams to become a product champion for the products and brands in your portfolio

  • Product maintenance;

  • Ensure all relevant product POS is placed and presented in the best possible manner.

  • Ensure Electrolux Consumer Promotional POS is executed in a timely manner.

  • Maximize the best possible position on the shop floor for all EHP products factoring in

  • promotional plans, competitor activity, traffic flow and relevant strategic focus.

  • Ensure all products are presented at their best possible hygiene – unpacked, clean, un-damaged, and generally presented to best appeal to consumers.

  • Display Maintenance;

  • Take responsibility for all new display build execution and any required display maintenance by

  • liaising with EHP Customer Marketing, State Sales Admin Assistants and any relevant retail

  • customer contacts to successfully implement best in class in store displays.

  • Collaborate with relevant retail partners and SAM's and KAM's when required to ensure all

  • display models are ordered and presented on display in a timely manner.

  • Communication and Sales Function Alignment;

  • Drive alignment with Product Training Strategies, In Store Display & Core Range Compliance standards

  • Follow up Service calls, Back Orders, Allocated Orders & manage Credit claims as required

  • Follow up as required

  • Service call, Back Orders and Allocated Orders

  • Credit claim management

Who You Are

  • Minimum 3 years' experience in a Customer Service or Sales position

  • Experience within the White Goods industry or a consumer goods environment

  • Completed study in Sales, Business or a related discipline

Core Competencies:

  • Adaptive Thinking - Approaches sales challenges in a positive, solution-oriented manner.

  • Sales Productivity - Invests in techniques and solutions that display a sense of urgency to focus on

  • customer engagement

  • Sales Tools Mastery - Demonstrates proficiency with Cognos, JDE and/or other IT based applications

  • (i.e. CRM) maintaining high data integrity.

  • Competitive Product Offering - Demonstrates understanding of our key competitors and can

  • effectively communicate differentiators of our offerings.

  • Corporate/Brand Messaging - Demonstrates understanding of our corporate/brand messages and can communicate them effectively to customers.

  • Communication - Can communicate in a clear, persuasive, influential way.

  • Collaboration - Values experience and contributions of individual team members as well as peers;

  • demonstrates willingness to collaborate to find new, creative solutions to problems as well as emerging opportunities.

Why work for Electrolux?

  • Proud to be the only white goods manufacturer with a manufacturing of cooking appliances in Australia.

  • Staff, Family and Friends Discounts

  • Annual flu shots onsite + wellbeing sessions & webinars

  • CARE Day (additional leave)

As part of the Electrolux Group, we will continuously invest in you and your development. There are no barriers to where your career could take you!

Find out more on www.electroluxgroup.com 

Top Skills

Cognos
CRM
Jde
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The Company
Charlotte, NC
23,469 Employees
On-site Workplace
Year Founded: 1919

What We Do

Electrolux is a leading global appliance company that has shaped living for the better for more than 100 years. We reinvent taste, care and wellbeing experiences for millions of people, always striving to be at the forefront of sustainability in society through our solutions and operations. Under our brands, including Electrolux, AEG and Frigidaire, we sell approximately 60 million household products in approximately 120 markets every year. In 2020 Electrolux had sales of SEK 116 billion and employed 48,000 people around the world. For more information go to www.electroluxgroup.com.

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