Online fantasy cricket platform BalleBaazi.com announced this week that it has secured $4 million in Series A financing, earning backing from private equity funds based out of Singapore and Delhi.
As India’s fastest-growing cricket startup, around three million users play fantasy cricket on BalleBaazi.com’s platform. The company plans on using the funding to expand into new markets, enhance its product, and introduce fantasy gaming for additional sports.
“Online gaming industry in India is growing marvelously and is poised to grow even faster. The potential is huge and the funds will certainly pave way for newer innovations and catalyse our upward journey at BalleBaazi.’’
Saurabh Chopra, co-founder & CEO, BalleBaazi.com said in a statement, “Online gaming industry in India is growing marvelously and is poised to grow even faster. The potential is huge and the funds will certainly pave way for newer innovations and catalyse our upward journey at BalleBaazi.’’
Prior to this round, Baazi Games, BalleBaazi.com’s parent company, had invested $1 million into the platform. BalleBaazi is also riding the momentum from signing ace cricketer Yuvraj Singh as its brand ambassador.
"BalleBaazi has played witness to a tremendous surge in growth during the recently concluded IPL and ICC World Cup 2019,” Navkiran Singh, Founder & CEO at Baazi Games said in a statement. “From the signing-up of Yuvraj Singh as the brand ambassador to securing a USD 4M funding, we are all padded-up for game-defining performance in times to come!"
