Vice President, Product Marketing

Posted 23 Days Ago
Be an Early Applicant
Salt Lake City, UT
Senior level
Cloud • Software • Analytics
The Role
The Vice President of Product Marketing will develop and execute a product marketing strategy for MasterControl, lead product marketing managers, conduct market research, drive product innovation, create marketing strategies, oversee product launches, and mentor a high-performing team while collaborating cross-functionally with sales and marketing teams.
Summary Generated by Built In

Position Overview

The Vice President of Product Marketing will be responsible for architecting and executing a world-class product marketing strategy that aligns with MasterControl’s aggressive growth objectives. This executive will lead a team of product marketing managers to create MasterControl’s go-to-market strategy and deliver flawless product launches.

 Key Responsibilities

Strategy

  • Develop and execute a comprehensive product marketing strategy aligned with business goals and objectives
  • Conduct market research and competitor analysis to inform product development and marketing efforts
  • Identify market trends and opportunities to drive product innovation
  • Create focused, high-impact marketing strategies grounded in deep customer and market insights

Go-to-Market

  • Lead go-to-market strategies for new and existing products, including positioning, messaging, and competitive differentiation
  • Craft compelling product narratives and value propositions to excite prospects and invigorate internal teams
  • Collaborate with sales and operations leaders to define and iterate on go-to-market motions and sales engagement processes
  • Oversee product launches, ensuring effective communication of product value and driving customer adoption

Leadership

  • Build and mentor a high-performing product marketing team, fostering a culture of innovation and excellence
  • Act as a thought leader and spokesperson across multiple channels, including analyst briefings, PR, and industry events
  • Bring the company together as a cross-functional leader, facilitating collaboration between product, sales, and marketing teams

 Qualifications

  • 10+ years of product marketing experience in B2B SaaS, preferably with exposure to the life sciences industry
  • Proven ability to drive growth and market penetration in competitive landscapes
  • Exceptional analytical skills with a data-driven approach to decision-making
  • 5+ years of team leadership with experience managing and developing small, agile teams
  • Excellent communication and storytelling abilities, with a talent for crafting compelling product narratives

Why Work Here?

#WhyWorkAnywhereElse?

MasterControl is a place where Exceptional Teams come together to do their best work. In fact, hiring Exceptional Teams is a core value of ours. MasterControl employees are surrounded by intelligent, motivated, and collaborative individuals. We like to call it #TheBestTeamOnThePlanet.

We work hard to develop and challenge our employees' skillsets, recognize their contributions, encourage professional development, and offer a one-of-a-kind culture. This is why we say #WhyWorkAnywhereElse?

MasterControl could be your next (and last) career move!

Here are some of the benefits MasterControl employees enjoy:

  • Competitive compensation
  • 100% medical premium coverage (yes, you read that right!)
  • 401(k) plan with company match
  • Generous PTO packages that increase with tenure
  • Schedule flexibility
  • Fitness clubs (you get paid to have fun and be active!)
  • Company parties and employee recognition programs
  • Wellness programs (free Fitbit, gym membership, athletic shoe reimbursements, etc.)
  • Onsite physician and massage therapist
  • Innovation center and gaming rooms at the office
  • Dental/vision plans
  • Employer-paid life insurance policy
  • Much, much more!


Applicants must be currently authorized to work in the United States on a full-time basis.

The US base salary range for this full-time position is $200,000-$250,000 base Variable comp + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

MasterControl is an Equal Opportunity Employer. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an

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The Company
HQ: Salt Lake City, UT
623 Employees
On-site Workplace
Year Founded: 1993

What We Do

In short, we help bring life-changing innovations to more people, sooner. How we do it is a longer story.

It starts with our cloud-based Product Lifecycle Excellence platform. More than 1000 of the world’s most innovative and highly regulated companies use it to improve quality and stay in compliance at every step of their product journey – from concept to commercialization.

We have more than 500 employees who come to work every single day with a singular focus: to help our customers improve quality. We do it in many ways. And we can do it for you.

We’ll help you build quality into your product design processes. You’ll get a streamlined system to track clinical trials, organize the data, and submit results for approval by regulatory agencies around the world.

You can digitize, automate and accelerate quality processes to build a culture of quality throughout your organization. Increase visibility and ensure compliance throughout your supply chain. And help your manufacturing teams eliminate the tradeoffs between line performance and product quality.
Once your product is out in the market we give you the ability to manage in-market complaints and close the quality loop.

In other words, we help you make quality a priority throughout your company. And that’s important. Because when you’re trying to impact people’s lives, quality changes everything.

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