Sr. Specialist, Marketing Events

Posted 10 Days Ago
Be an Early Applicant
Columbus, OH
88K-146K Annually
Senior level
Healthtech
The Role
The Sr. Specialist, Marketing Events will plan, execute, and oversee national/regional events, collaborating with teams to align strategies with brand objectives and sales goals. This role involves managing logistics, budgets, attendee engagement, and post-event analysis to improve future events.
Summary Generated by Built In

McKesson is an impact-driven, Fortune 10 company that touches virtually every aspect of healthcare. We are known for delivering insights, products, and services that make quality care more accessible and affordable. Here, we focus on the health, happiness, and well-being of you and those we serve – we care.

What you do at McKesson matters. We foster a culture where you can grow, make an impact, and are empowered to bring new ideas. Together, we thrive as we shape the future of health for patients, our communities, and our people. If you want to be part of tomorrow’s health today, we want to hear from you.

The Sr. Specialist, Marketing Events will be responsible for the comprehensive planning, execution, and oversight of national/regional customer-facing events, exhibits, and conferences. In this capacity, they will collaborate effectively with both external and internal teams to execute programs that align with established strategic objectives, overall brand positioning, conference timelines and sales goals. Additionally, they will assume responsibility for the development of the budget for specific events, monitoring the overall outcomes of event participation and developing criteria for which conferences we should be attending each fiscal year.

Key Responsibilities:

  • Develop and maintain annual event strategy inclusive of the criteria for evaluating / adding / removing events from the master calendar. Evaluate event tiering criteria for accuracy and determine where events should fit within.
  • Collaborate with internal stakeholders to formulate comprehensive event strategies, optimizing staffing and financial resources to maximize attendee engagement efficiently.
  • Partner with brand and product marketing to develop strategies for engaging attendees both during and after the event to enhance their overall experience.
  • Manage all aspects of conferences and events, overseeing logistics such as audience development programs, agenda planning, budget management, audiovisual needs, food & beverage coordination, accommodations, event-specific communications, signage, collateral materials, exhibit hall setup, booth design, registration, and speaker communications.
  • Introduce and leverage new event technologies and industry best practices to enhance business processes and functions.
  • Conduct post-conference feedback analysis to gather insights and identify areas for improvement.

Minimum Job Qualifications (Knowledge, Skills, & Abilities):

Education/Training –

  • Bachelor's degree in Marketing, Business, or comparable education/experience

Business Experience –

  • Minimum 7 year(s) of experience in marketing, hospitality or event management. 
  • Experience supervising team members and directing work of others
  • Experience creating event / conference strategy creation and execution.
  • People skills needed to lead cross-functional teams of product marketers, partner support, sales, and logistics staff.
  • Ability to multi-task and manage multiple projects at a time.

We are proud to offer a competitive compensation package at McKesson as part of our Total Rewards. This is determined by several factors, including performance, experience and skills, equity, regular job market evaluations, and geographical markets. The pay range shown below is aligned with McKesson's pay philosophy, and pay will always be compliant with any applicable regulations. In addition to base pay, other compensation, such as an annual bonus or long-term incentive opportunities may be offered. For more information regarding benefits at McKesson, please click here.

Our Base Pay Range for this position

$87,800 - $146,300

McKesson is an Equal Opportunity Employer

 

McKesson provides equal employment opportunities to applicants and employees and is committed to a diverse and inclusive environment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age or genetic information. For additional information on McKesson’s full Equal Employment Opportunity policies, visit our Equal Employment Opportunity page.

 

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The Company
HQ: Irving, TX
23,630 Employees
On-site Workplace

What We Do

Welcome to the official LinkedIn page for McKesson Corporation. We're an impact-driven organization dedicated to “Advancing Health Outcomes For All.”

As a global healthcare company, we touch virtually every aspect of health. We work with biopharma companies, care providers, pharmacies, manufacturers, governments, and others to deliver insights, products and services that make quality care more accessible and affordable.

To learn more about how #TeamMckesson helps improve care in every setting, visit: https://bit.ly/3xadvB0

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