Senior Brand Manager – Expert Marketing (15 Month Contract)

Posted 7 Hours Ago
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Mississauga, ON
Senior level
AdTech • Consumer Web • eCommerce
The Role
The Senior Brand Manager is responsible for leading brand strategy and performance for healthcare professional marketing. This includes executing marketing plans, managing partnerships with sales teams, and overseeing brand creative projects to ensure alignment with overarching strategies and performance benchmarks.
Summary Generated by Built In

*** Internal deadline to Apply: Monday March 10th, 2025***

Internal Application Policy: You must notify your manager prior to applying for new roles.

Please note: Please note that visa sponsorship or relocation will not be offered for this position.

Hello. We’re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we’re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands – including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum – through a unique combination of deep human understanding and trusted science. What’s more, we’re achieving it in a company that we’re in control of. In an environment that we’re co-creating. And a culture that’s uniquely ours. Care to join us. It isn’t a question. 

 

We encourage applicants with accessibility needs to notify us if they have any accommodation needs during the application and/or interview process. Please visit www.haleon.com/accessibility to learn more about our commitment to accessibility. 
Do you want to be part of the fastest-growing team in Haleon Canada? Are you an individual with an entrepreneurial mindset, not fazed by ambiguity and with a desire to be part of the Expert Sales & Marketing team? If so, the Senior Brand Manager, Expert Marketing role could be exactly what you have been looking for. 

Job Purpose: 

Reporting to the Director, Expert Sales and Marketing, the Senior Brand Manager Expert Marketing is responsible for the overall leadership and management of both short and long term, health care professional (HCP) performance through sound strategic thinking, excellence in execution and working in close collaboration with a variety of cross-functional partners including sales, finance, operations, medical affairs, regulatory affairs, global colleagues and external agencies to harness company’s resources to move their brands forward. 

 

Why Join Haleon?

  • Inclusive, diverse, and collaborative culture.

  • Commitment to development and career progression.

  • Hybrid model in a modern office located in Mississauga.

  • Fitness centre, annual fitness subsidy, and bistro onsite.

Key Responsibilities:

This role will provide YOU with the opportunity to lead key activities to progress your career. These responsibilities include some of the following…

  • Develop, adapt, and refine strategic direction for assigned brands (Sensodyne & Pronamel), grounded in superior healthcare professional (HCP) and consumer/patient insights, aligned to overarching brand strategies 

  • Drive superior execution of HCP programs and plans to bring the brand strategies to life, including media, creative development, sampling, conventions, associated customer facing plans (sales, medical) 

  • Execute with excellence the marketing / commercial plan, tracking results on key brand/HCP programs, recommending course correction as necessary based on performance vs. Key Performance Indicators 

  • Brand Creative projects leadership (From creation / adaptation to execution) 

  • Build strategic partnership with HCP sales team(s) in order to collaborate and integrate all aspects of the brand objectives and drivers of growth   

  • Member of innovation project teams to provide HCP insights, claims development, sampling strategy, HCP strategy and launch plan 

  • Active member of global and U.S. business teams as required 

  • Manage HCP advertising and promotional spend 

  • Share knowledge and best practices with other commercial, regulatory and medical departments 

Basic Qualifications 

We are looking for professionals with these required skills to achieve our goals: 

  • Undergraduate University Degree – Scientific discipline an asset  

  • 7+ years brand marketing experience in pharmaceutical/OTC marketing 

  • Experience in pharmaceutical product and core capability training 

  • Experience partnering with field sales teams, medical affairs, regulatory and compliance 

  • Proven experience in delivering insights-based consumer communications delivering brand share growth 

  • Experience in large scale new product launches; collaboration with global teams; delivering results in a matrix org. 

  • Strong financial capabilities 

  • Experience working in a fast paced, entrepreneurial environment preferred 

  • Must have the ability to adapt and work effectively within a variety of situations including organizational changes and changes in job demands 

Preferred Qualifications:  

If you have the following characteristics, it would be a plus: 

  • MBA 

  • Experience building relationships with Key Opinion Leaders in select therapeutic areas 

  • Proven record of commercial problem solving and change management 

  • Excellent verbal and written communication skills 

  • Extensive management experience within a matrixed organization 

#LI-Hybrid

Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/
At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. We're striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.
As you apply, we will ask you to share some personal information, which is entirely voluntary. We want to have an opportunity to consider a diverse pool of qualified candidates and this information will assist us in meeting that objective and in understanding how well we are doing against our inclusion and diversity ambitions. We would really appreciate it if you could take a few moments to complete it. Rest assured, Hiring Managers do not have access to this information and we will treat your information confidentially.
Haleon is an Equal Opportunity Employer. All qualified applicants will receive equal consideration for employment without regard to race, color, national origin, religion, sex, pregnancy, marital status, sexual orientation, gender identity/expression, age, disability, genetic information, military service, covered/protected veteran status or any other federal, state or local protected class.
 

Accommodation Requests

If you require a reasonable accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific accommodations you are requesting. We’ll provide all reasonable accommodations to support you throughout the recruitment process and treat all information you provide us in confidence.

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The Company
HQ: Weybridge
14,788 Employees
On-site Workplace
Year Founded: 2022

What We Do

You have loved and trusted our brands for over 170 years. We have a clear purpose, to deliver better everyday health with humanity.
Our category-leading brands include Sensodyne, Panadol, Centrum, TUMS, Advil, Otrivin and Voltaren. We combine deep human understanding and trusted science to make everyday health more inclusive, more achievable and more sustainable.
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