Product Manager (f/m/d)

Posted 9 Hours Ago
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Hamburg
Hybrid
Senior level
AdTech
The Role
The Product Manager will own and optimize revenue metrics for hybrid-casual games, drive strategic transitions, define product backlogs, develop roadmaps, and lead cross-functional teams to enhance player engagement and monetization. They will leverage data analytics for decision-making and innovation, while also managing experiments to refine products and drive growth.
Summary Generated by Built In

At Sunday, we fuel hybrid-casual games by developing and marketing fun, easy-to-play mobile games that consistently top the charts and generate hundreds of millions of downloads globally.


Our talented team of developers, artists, designers, and marketers work together to build games that are easy to jump into but hard to put down, striking the perfect balance between enjoyment and monetization.


As proud members of the applike group, our primary focus is on leveraging their cutting-edge advertising technology to deliver smart, player-friendly monetization and contribute to a thriving mobile ecosystem. Supported by Bertelsmann, Europe's largest media company, we are equipped with the resources to push the boundaries of the mobile gaming space.


We are currently looking for a well experienced Product Manager to join our team of designers and work on our live hyper-casual and hybrid-casual games.

What you will do:

  • Own and optimize revenue metrics, with a focus on long-term growth and sustainability. Strategically drive the transition from hyper-casual to hybrid/casual models.
  • Act as the Product Owner for one of our game projects, defining and maintaining a product backlog that aligns with business goals and player needs. Clearly communicate vision, priorities, and expectations to the team.
  • Develop and execute roadmaps that enhance player retention, engagement, and monetization while adapting to evolving player behaviors and market trends.
  • Use a deep understanding of key performance metrics (e.g., LTV) to inform strategic decisions, dynamically interpret data, and identify impactful opportunities. Ensure LTV remains the primary measure of success while contextualizing other metrics to the product lifecycle.
  • Partner with cross-functional teams (UA, engineering, analytics, and design) to build and deliver features that strike a balance between monetization goals and player satisfaction.
  • Lead experiments, A/B testing, and live ops events to validate hypotheses, optimize features, and refine player experiences based on actionable insights.
  • Regularly evaluate the portfolio of games and prototypes to identify high-potential opportunities, prioritize effectively, and maximize ROI.
  • Collaborate with Data Science and Growth teams to forecast revenue, track performance, and ensure alignment across initiatives. Develop action plans to address deviations and optimize results.
  • Drive innovation and iteration in product development, leveraging market and player research to anticipate trends, address pain points, and uncover new growth opportunities.

Who you are:

  • Proven experience in product management within mobile gaming, with a track record of driving performance optimization, product growth, and sustainable success.
  • Demonstrated ability to thrive in rapid iteration cycles, driving continuous improvement and innovation.
  • Proactively identifies and resolves obstacles to ensure efficient workflows and successful delivery.
  • Hands-on experience as a Product Owner, with the ability to define, prioritize, and execute a product’s vision and roadmap in alignment with business objectives and player needs.
  • Exceptional ability to use data strategically, leveraging insights to inform decisions and shape product development. Deep understanding of how to contextualize metrics, such as LTV, within the broader product lifecycle.
  • Strong skills in leading and collaborating with cross-functional teams, ensuring alignment across diverse priorities and stakeholders.
  • Ability to innovate and adapt in a fast-paced environment, delivering impactful solutions to complex challenges with a balance of creativity and practicality.
  • Solid knowledge of predictive analytics, player behavior, and lifetime value modeling to design player-centered experiences that are also profitable.
  • Experience or strong understanding of hybrid/casual game growth strategies, combining performance-driven optimization with strategic roadmap development.
  • Capability to integrate market trends and player insights into actionable strategies that drive both product and business growth.

Why you will love working here:

  • Work-Life Package: 2 remote days per week, 30 vacation days, 3 weeks per year of remote work, flexible working hours, dog-friendly kick-ass office in the center of the city.
  • Relocation Package: Visa & legal support, relocation bonus, reimbursement of German Classes costs, and more.
  • Happy Belly Package: Monthly company lunch, tons of free snacks and drinks, free breakfast & fresh delicious pastries every Monday
  • Physical & Mental Health Package: In-house gym with a personal trainer, various classes like Yoga with expert teachers & free of charge access to our EAP (Employee Assistance Program) to support your mental health and well being
  • Activity Package: Regular team and company events, and hackathons.
  • Education Package: Opportunities to boost your professional development with courses and training directly connected to your career goals
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The Company
Hamburg
230 Employees
On-site Workplace
Year Founded: 2015

What We Do

applike group is the leading company building in the app economy. Our technologies + businesses to cover the full value chain of the mobile apps market.

Our companies work independently, but benefit from each others’ technologies and knowledge.

We are 4 companies (JustDice, adjoe, Sunday, justtrack) under one roof of applike group.

justDice: We build exciting app-discovery products for mobile gamers. With >50 million users we are the global market leader, while still growing rapidly every day

adjoe: We build new technologies and ad formats that create a competitive edge for mobile app developers.

Sunday: We create and publish extremely engaging and addictive mobile games with smart and player-friendly monetisation

justtrack: One-stop software to automate your whole user acquisition process.

This would be inconceivable without the 3 developer teams that form the core of applike group.

We are 100 percent tech company where everybody is interested in computer science. We are always giving our best to get in touch with the newest technology in order to build the most relevant products. Our mission is to build software with the capability to distribute ads to every mobile device on earth.

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