The Role
The Marketing Programs Specialist will plan and execute omni-channel marketing campaigns, organize industry events, manage email and content marketing initiatives, and collaborate with stakeholders to ensure campaign success. They will also report on targets using Hubspot and contribute insights into marketing strategies for growth.
Summary Generated by Built In
We are looking for a Marketing Programs Specialist to join our diverse and dynamic team at Novisto:
Your responsibilities will include:
- Planning and executing omni-channel marketing campaigns to drive business value across new business generation, pipeline acceleration, and expansion, leveraging innovative strategies.
- Organizing industry trade shows, Novisto corporate events, and partner co-marketing programs.
- Hosting and executing webinars to engage prospects and clients.
- Managing email marketing programs and content marketing initiatives.
- Lead management and social campaign management.
- Collaborating with internal and external stakeholders to ensure campaign success.
- Working closely with the VP Marketing to develop innovative tactics and strategies for accelerated growth.
- Setting and reporting on targets through Hubspot alongside our Revenue Operations team.
- Performing other marketing responsibilities as required.
What we’re looking for:
- 3-5 years of experience in a marketing role, preferably in the B2B SaaS industry.
- An undergraduate degree in marketing or a related field is an asset.
- Strong data analytics skills to provide meaningful insights into marketing campaigns.
- A collaborative mindset and ability to work as part of a team
- Exceptional organizational skills and a growth mindset to thrive in a fast-paced environment.
- Experience in building international marketing strategies for successful global expansion an asset.
- Excellent verbal and written communication skills (Bilingualism is an asset).
- Experience with Hubspot or similar marketing automation platforms.
- Understanding of ESG principles is an asset.
What we offer:
- Join an early-stage, well-financed company
- Advance Novisto’s purpose of contributing to the sustainability of the economy, environment, and society by empowering companies to make better decisions and disclosures through our ESG data management software
- Contribute your knowledge and insights to increase awareness and knowledge of sustainability
- Generous health benefits
- Flexible schedules
- 4 weeks of vacation
- Stock option plan
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The Company
What We Do
Novisto is end-to-end enterprise software for smarter sustainability management, empowering companies to create value from their ESG data and reporting.