Marketing Operations Associate

Posted 7 Hours Ago
Be an Early Applicant
Boston, MA
Entry level
Retail
The Role
As an Email Marketing Associate, you'll manage the production and execution of email campaigns and push notifications, ensuring timely completion while collaborating with various stakeholders. Your responsibilities will include QA of email content, analyzing campaign performance, and implementing improvement recommendations, all while maintaining strong project management skills.
Summary Generated by Built In

This position is a hybrid in-office role that works out of our Headquarters in Boston, MA (this role is not a virtual / remote position).

As an email marketing associate you will play a mission-critical role in Customer Communications, managing the production and execution of emails and push notifications that drive a significant portion of our business. This role will be responsible for managing the end-to-end production process for several of our brands. This role is based out of the Boston office and operates on a hybrid schedule. Due to the nature of the role, there is a need for occasional outside working hours support during busy seasons. 

What You'll Do

  • Manage end-to-end production process for email campaigns and push notifications
  • Manage and prioritize the pipeline of email campaigns
  • Solicit requirements, specs, assets from business analysts for email campaigns
  • Manage internal deadlines for each campaign and communicate with creative execution team, and business unit stakeholders to ensure completion
  • Work with creative team and business stakeholders to ensure concepts align with objectives
  • Hold cross-functional partners accountable for timely completion of deliverables
  • QA all emails, ensuring content is accurate and links work to provide the customer with a positive experience
  • Optimize results for email campaigns by testing subject lines, creative, copy etc.
  • Be the expert on email best practices, technologies, and trends.
  • Provide and implement recommendations for continual improvement of email campaign process

What You'll Need

  • Outstanding project and people management skills
  • Incredible attention to detail and highly organized
  • Resourceful, self-driven, self-aware, accountable/reliable, and excellent at follow-up communication
  • Ability to work under pressure, meet deadlines and handle multiple projects simultaneously
  • Basic Excel skills, with ability and interest in data analysis

Massachusetts Applicants: I understand that it is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

About Wayfair Inc.

Wayfair is one of the world’s largest online destinations for the home. Whether you work in our global headquarters in Boston or Berlin, or in our warehouses or offices throughout the world, we’re reinventing the way people shop for their homes. Through our commitment to industry-leading technology and creative problem-solving, we are confident that Wayfair will be home to the most rewarding work of your career. If you’re looking for rapid growth, constant learning, and dynamic challenges, then you’ll find that amazing career opportunities are knocking.

No matter who you are, Wayfair is a place you can call home. We’re a community of innovators, risk-takers, and trailblazers who celebrate our differences, and know that our unique perspectives make us stronger, smarter, and well-positioned for success. We value and rely on the collective voices of our employees, customers, community, and suppliers to help guide us as we build a better Wayfair – and world – for all. Every voice, every perspective matters. That’s why we’re proud to be an equal opportunity employer. We do not discriminate on the basis of race, color, ethnicity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, veteran status, genetic information, or any other legally protected characteristic.

Your personal data is processed in accordance with our Candidate Privacy Notice (https://www.wayfair.com/careers/privacy). If you have any questions or wish to exercise your rights under applicable privacy and data protection laws, please contact us at [email protected].

The Company
HQ: Boston, MA
13,473 Employees
On-site Workplace
Year Founded: 2002

What We Do

Wayfair is the destination for all things home: helping everyone, anywhere create their feeling of home. From expert customer service, to the development of tools that make the shopping process easier, to carrying one of the widest and deepest selections of items for every space, style, and budget, Wayfair gives everyone the power to create spaces that are just right for them.

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