Head of Marketing, ASEAN/Greater China region

Posted 13 Hours Ago
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Singapore
Senior level
Big Data • Machine Learning • Software • Analytics • Big Data Analytics
The Role
The Head of Marketing for the ASEAN/Greater China region is responsible for crafting and implementing a strategic marketing plan to enhance category awareness and drive the adoption of Databricks' Data Intelligence Platform. This role involves collaborating with various marketing teams and sales leadership to optimize marketing efforts, boost customer engagement, and maximize pipeline generation across targeted accounts.
Summary Generated by Built In

MKTQ226R23


Mission

Reporting to the VP of Marketing - APJ, this position is responsible for developing and executing ASEAN and Greater China’s field marketing strategy - including helping drive category awareness, executive engagement and adoption of Databricks Data Intelligence Platform. This role requires a company and category builder with strong communication and organizational skills to lead and collaborate with internal and external stakeholders. The candidate should thrive in a fast-paced
environment understands the dynamics of working with global and Asia stakeholders to create innovative, high-impact, out-of-the-box campaigns.


Outcomes

Orchestrate strategy development, program execution and alignment across global & APJ marketing teams, in-region XDR, as well as country sales leadership with the goal of delivering and exceeding relevant marketing and business metrics assigned. This includes press coverage, customer advocacy, and pipeline generation focused on top 100 accounts, as well as driving new business and focused accounts.


Competencies

  • Business degree, with 15+ years of relevant experience in field marketing, demand
  • generation, communications, event & campaign management, marketing to decision-makers as well as leveraging partners as an extension of the marketing team.
  • Successful and demonstrated track record in marketing high growth, tech start-ups.
  • Strong understanding of funnel metrics and levers to move the needle on generating qualified leads, accelerating pipeline velocity and customer adoption. 
  • Proficiency in marketing automation systems (e.g Marketo) and ability to navigate Salesforce to pull reports on specific campaigns and leads metric.
  • Excellent analytical and quantitative skills to interpret data, generate insights and translate into actionable changes.
  • Strong project management and communications skills to effectively manage multiple projects with tight deadlines, perform under pressure, deliver results in a demanding and fast-paced environment that requires fresh thinking and innovation.


 

About Databricks

Databricks is the data and AI company. More than 10,000 organizations worldwide — including Comcast, Condé Nast, Grammarly, and over 50% of the Fortune 500 — rely on the Databricks Data Intelligence Platform to unify and democratize data, analytics and AI. Databricks is headquartered in San Francisco, with offices around the globe and was founded by the original creators of Lakehouse, Apache Spark™, Delta Lake and MLflow. To learn more, follow Databricks on Twitter, LinkedIn and Facebook.
Benefits
At Databricks, we strive to provide comprehensive benefits and perks that meet the needs of all of our employees. For specific details on the benefits offered in your region, please visit https://www.mybenefitsnow.com/databricks. 

Our Commitment to Diversity and Inclusion

At Databricks, we are committed to fostering a diverse and inclusive culture where everyone can excel. We take great care to ensure that our hiring practices are inclusive and meet equal employment opportunity standards. Individuals looking for employment at Databricks are considered without regard to age, color, disability, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion, sexual orientation, socio-economic status, veteran status, and other protected characteristics.

Compliance

If access to export-controlled technology or source code is required for performance of job duties, it is within Employer's discretion whether to apply for a U.S. government license for such positions, and Employer may decline to proceed with an applicant on this basis alone.

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The Company
New York, NY
2,200 Employees
On-site Workplace
Year Founded: 2013

What We Do

As the leader in Unified Data Analytics, Databricks helps organizations make all their data ready for analytics, empower data science and data-driven decisions across the organization, and rapidly adopt machine learning to outpace the competition. By providing data teams with the ability to process massive amounts of data in the Cloud and power AI with that data, Databricks helps organizations innovate faster and tackle challenges like treating chronic disease through faster drug discovery, improving energy efficiency, and protecting financial markets.

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