Enterprise FX and Cross-Border Solutions GTM Director

Posted 11 Hours Ago
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Cardiff, South Glamorgan, Wales
Senior level
Fintech • Information Technology • Payments
Join a world leader in payments and technology!
The Role
The GTM Director will develop and execute Go-To-Market strategies for Visa's cross-border payment solutions, engaging key stakeholders and client segments to enhance FX attachment and market presence. The role involves oversight of solution deployment, collaboration with internal teams, and representing Visa in industry forums.
Summary Generated by Built In

Company Description

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description

Key Responsibilities

1. Commercialisation Strategy:

  • Contribute to, develop, customise and execute EFX GTM strategies aligned with Visa’s cross-border growth plans.

  • Identify and prioritise market opportunities and key client segments (banks, merchants, and fintechs) to enhance and grow FX attachment.

  • Build scalable, repeatable commercialisation strategies and plans which integrate EFX solutions within Visa’s broader money movement and carded flow offerings.

2. Market Engagement:

  • Act as a thought leader and subject matter expert to educate and influence Visa’s Sales and BD stakeholders as well as European clients on the role and value of EFX solutions in meeting Visa’s long term strategy.

  • Partner with regional Business Development (BD) and Sales teams, Account Executives, XB Leads, Product and Solutions owners to develop tailored client pitches, responding to RFPs/RFIs, and articulate Visa’s value proposition to drive deeper end-user engagement and higher XB Payment Volume. 

  • Monitor market trends, competitive dynamics, and evolving client and end-users needs to help refine strategies and offerings.

3. Stakeholder Collaboration:

  • Establish strong relationships with cluster markets, account executives, and BD teams to identify and prioritise high-impact, high XB growth and strategic client opportunities.

  • Collaborate with internal teams, including Product, Marketing, Risk, Visa Consulting & Analytics, and Sales Enablement, to deliver integrated client solutions.

  • Work with Visa’s executives to align EFX initiatives with broader corporate strategies.

4. Solution Scaling:

  • Oversee the successful deployment of EFX solutions across priority segments and markets.

  • Lean in on complex and first-of-a-kind deals in new markets or segments identifying unlocked opportunities, ensuring seamless integration and adoption of solutions.

  • Leverage client feedback and insights to drive product roadmap enhancements and innovation.

5. Leadership and Reporting:

  • Lead cluster-focused plans to deliver against EFX commercialisation OKRs

  • Provide regular updates to EFX leadership team on progress, challenges, and opportunities.

  • Represent Visa as a subject matter expert in industry forums, sharing insights on cross-border solutions and emerging trends

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.


Qualifications

Basic Qualification

  • Experience in payments, banking, or SaaS industries with expertise in cross-border payment flows.

Preferred Qualifications

  • Proven track record in commercialisation, product sales, or business development roles
  • Experience launching and scaling solutions in new markets or segments, particularly within Europe

Skills and Knowledge:


  • Deep understanding of consumer, business, and merchant banking flows, as well as Visa’s FX environment, treasury as a service capabilities and broader XB money movement use-cases.
  • Demonstrated thought leadership with the ability to articulate complex EFX solution constructs and frameworks to a diverse audience
  • Strong analytical, negotiation, and organisational skills, with a focus on client-centric solutions

Leadership:

  • Strong interpersonal skills and the ability to influence and build trust across internal and external stakeholders
  • Self-starter with an outcomes-based approach and a history of delivering measurable results

Personal Attributes

  • Strategic and independent thinker with a creative approach to solving problems
  • Highly adaptable and collaborative, with a customer-first mindset
  • Strong communicator, capable of presenting complex ideas clearly and effectively

Additional Information

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Top Skills

Banking
Payments
SaaS
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The Company
HQ: San Francisco, CA
26,500 Employees
On-site Workplace
Year Founded: 1958

What We Do

At Visa, we are driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid. As our products and technology have evolved with the world, Visa remains ubiquitous, reaching new customers in new and often invisible ways. We are at the center of this digital revolution with a network that connects people with over 80 million businesses all over the world. And Visa’s network is expanding, accelerating our growth. Our resilient business model, with its strong track record of success, will provide you with amazing opportunities to grow in your career, as well.

We are looking for people like YOU. Come join a people-centric company where you can invest in your career.

For more information, visit visa.com/about, visacorporate.tumblr.com and @VisaNews on Twitter.

Why Work With Us

Our employees are our company. Creating an inclusive and diverse workplace has been our key priority. With our purpose to “uplift everyone, everywhere” as our guide, we’re building an environment where diverse backgrounds and perspectives are celebrated and drive success inside our company and out in our communities.

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