Commercial Strategy Lead (all genders)

Company Description

The AVIV Group is one of the world’s largest digital real estate tech businesses and a subsidiary of Axel Springer and partly owned by KKR. AVIV’s unique family of leading brands include some of Europe’s best-known digital real estate classified companies: Groupe SeLoger and Meilleurs Agents (France), Immowelt Group (Germany), Immoweb (Belgium) and Yad2 (Israel). The AVIV Group invests in new and exciting business models that will shape the future of how consumers will buy, sell, rent or lend properties markets across Europe. Headquartered in Berlin, AVIV Group is proud to be supported by more than 2000 co-workers across France, Germany, Belgium and Israel. 

Job Description

As a Commercial Strategy Lead within AVIV Group’s Go-to-Market Strategy Department, you will be responsible for driving growth in the resale real estate market segment for Immowelt & Immonet. Working closely with Sales, Product, and Marketing teams, you will play a key role in shaping and executing strategic initiatives to maximize market potential.

Your responsibilities

• Performance Monitoring: Track key performance indicators (KPIs) for your market segment, identifying areas for improvement and growth.

• Value Proposition Development: Enhance revenue opportunities by designing and optimizing value propositions.

• Go-to-Market Strategy: Define and implement market entry and expansion strategies, overseeing new offering launches.

• Cross-Functional Project Management: Lead the execution of strategic projects across multiple teams, including Sales, Product, Branding, Performance Marketing, and Pricing.

• Market & Trend Analysis: Monitor and analyze real estate and digital trends, developing benchmarking strategies to stay ahead of the competition.

• Brand & Marketing Initiatives: Collaborate with Brand, PR, and Performance Marketing teams to boost audience acquisition and retention.

• External Representation: Elevate segment visibility through PR initiatives and industry events.

• Internal Advocacy: Represent the market segment in strategic internal meetings, ensuring alignment with broader business goals.

Qualifications

• Education & Experience: A degree from a top-tier business school or university with 6+ years of experience in consulting or a strategic role in the tech sector.

• Analytical & Strategic Thinking: Strong analytical skills with a detail-oriented approach to problem-solving.

• Stakeholder Management: Proven ability to persuade and collaborate with key stakeholders.

• Autonomy & Communication: A self-starter with excellent communication and teamwork skills, capable of coordinating cross-functional efforts.

• Business Acumen: Strong negotiation skills with a results-driven mindset.

• Innovation & Creativity: A curious and creative thinker with a passion for the tech industry.

• Technical Skills: Proficiency in numerical analysis and Excel is essential.

• Language Proficiency: Fluent in both English and German.