Commercial Strategy Lead (all genders)

Posted 2 Days Ago
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Berlin
Senior level
Real Estate
The Role
The Commercial Strategy Lead will drive growth in the resale real estate market segment, overseeing performance monitoring, value proposition development, market strategy execution, project management, and collaboration with marketing teams.
Summary Generated by Built In

Company Description

About us

The AVIV Group is one of the world’s largest digital real estate tech businesses and a subsidiary of Axel Springer and partly owned by KKR. AVIV’s unique family of leading brands include some of Europe’s best-known digital real estate classified companies: Groupe SeLoger and Meilleurs Agents (France), Immowelt Group (Germany), Immoweb (Belgium) and Yad2 (Israel). The AVIV Group invests in new and exciting business models that will shape the future of how consumers will buy, sell, rent or lend properties markets across Europe. Headquartered in Berlin, AVIV Group is proud to be supported by more than 2000 co-workers across France, Germany, Belgium and Israel. 

Job Description

As a Commercial Strategy Lead within AVIV Group’s Go-to-Market Strategy Department, you will be responsible for driving growth in the resale real estate market segment for Immowelt & Immonet. Working closely with Sales, Product, and Marketing teams, you will play a key role in shaping and executing strategic initiatives to maximize market potential.

Your responsibilities

  • Performance Monitoring: Track key performance indicators (KPIs) for your market segment, identifying areas for improvement and growth.

  • Value Proposition Development: Enhance revenue opportunities by designing and optimizing value propositions.

  • Go-to-Market Strategy: Define and implement market entry and expansion strategies, overseeing new offering launches.

  • Cross-Functional Project Management: Lead the execution of strategic projects across multiple teams, including Sales, Product, Branding, Performance Marketing, and Pricing.

  • Market & Trend Analysis: Monitor and analyze real estate and digital trends, developing benchmarking strategies to stay ahead of the competition.

  • Brand & Marketing Initiatives: Collaborate with Brand, PR, and Performance Marketing teams to boost audience acquisition and retention.

  • External Representation: Elevate segment visibility through PR initiatives and industry events.

  • Internal Advocacy: Represent the market segment in strategic internal meetings, ensuring alignment with broader business goals.


Qualifications

Your Profile

  • Education & Experience: A degree from a top-tier business school or university with 6+ years of experience in consulting or a strategic role in the tech sector.

  • Analytical & Strategic Thinking: Strong analytical skills with a detail-oriented approach to problem-solving.

  • Stakeholder Management: Proven ability to persuade and collaborate with key stakeholders.

  • Autonomy & Communication: A self-starter with excellent communication and teamwork skills, capable of coordinating cross-functional efforts.

  • Business Acumen: Strong negotiation skills with a results-driven mindset.

  • Innovation & Creativity: A curious and creative thinker with a passion for the tech industry.

  • Technical Skills: Proficiency in numerical analysis and Excel is essential.

  • Language Proficiency: Fluent in both English and German.


Top Skills

Excel
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The Company
Berlin
2,114 Employees
On-site Workplace

What We Do

We’re one of the world’s largest privately owned real estate tech companies and a subsidiary of Axel Springer. Our mission is to unlock everyone’s perfect place! Some of Europe’s best known digital real estate marketplaces and brands form part of our Group, they are: 🇫🇷 Meilleurs Agents 🇫🇷 Groupe SeLoger 🇧🇪 Immoweb 🇧🇪 Realo 🇩🇪 Immowelt 🇩🇪 Neuraum 🇮🇱 Yad2 Our ambition is to be the leading employer in #proptech in Europe. Check out our social posts and career opportunities to become an AVIVer

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