Brand Manager [Contract]

Posted 2 Days Ago
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Toronto, ON
Entry level
Kids + Family • Marketing Tech • Mobile • News + Entertainment • Retail
The Role
The Brand Manager collaborates with diverse teams to enhance brand strategies, manage P&L, and oversee marketing activities across various channels. This role emphasizes analyzing market performance and trends, driving product innovation and brand profitability, and effective communication with internal stakeholders and external partners.
Summary Generated by Built In

Please Note: If you are a current Spin Master employee with access to Workday, apply to this job via the Workday application.

Are you a kid at heart looking to build a career with a leading global children's toy, entertainment and digital gaming company?

At Spin Master, our unwavering commitment to open mindedness, integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack? By hiring the best and brightest minds—and that’s why we want you!

Job Description:

What will you work on?
The Brand Manager is responsible for collaborating with cross functional teams including product development, design, engineering, and sales to develop items that execute key global brand strategies and drive brand growth and profitability.
How will you create impact?

  • Drive critical path process, ensuring all timelines are adhered to, financial goals are achieved, and that all stakeholders have the information they need to succeed.
  • Oversee and manage P&L to drive key brand operations including forecasting, pricing, costing, and profitability analysis in order to deliver brand financial goals.
  • Brief and support all marketing activities including (but not limited to) digital media, TV and video production, social media, eCommerce, packaging, branding, public relations, and trade shows
  • Develop the Brand Foundations, collaborate on Brand Action Plans, delivering the yearly Slots & Rationale to design.  Execute brand strategies and implement plans on new and existing brands in conjunction with the Senior Brand Manager/Director.  
  • Regularly analyze Global POS performance, Market Analyses (Circana), competitive landscape and trends to generate new product and marketing opportunities.  Leverage data to discover insights and growth opportunities for the brand, driving to commercial opportunities.
  • Present new brand and product lines, strategies, plans, and results to internal sales team and external partners
  • Liaise with licensors to ensure that all key milestones, forecasts, calendars, and other critical details are aligned to and shared.  Collaboration and communication with licensors are a key element of this role.

What are your skills and experience?

  • Understands the importance of Market Share for Spin Master
  • Deep understanding of the consumer, global markets, competition, and trends to inform product slots and play pattern decisions
  • Understanding the importance of strategic presentations
  • Presents technical or complex information in easily understood messages.
  • Effectively uses tools to analyze problems and implement solutions.
  • Understanding the importance of strategic presentations - You must be engaging, set up the correct story with the appropriate assets.
  • Collaborates with and Inspires stakeholders to move with them at the correct pace to complete projects on time, on cost and QA compliant
  • Is seen as the business leader for their brand within the core brand team
  • Deep understanding of the consumer, global markets, competition, and trends to inform product slots and play pattern decisions
  • Understands the different Super Categories/Categories

#LI-Hybrid #LI-HM1

What you can expect from us:

Our mission is to Make Life More Fun with a vision to push the boundaries of innovation, creativity, and fun.

  • Growth and Career Opportunities
  • Flexible Work Hours
  • Innovation, Collaboration and Fun
  • Comprehensive Benefits
  • Other fun Perks!

What’s it like to work here?

Spin Master is a fast-paced, hands-on organization that provides many great opportunities for impactful decision-making; though our challenging start-up atmosphere isn’t for everyone, we have a proven record of opportunities for future advancement and internal transfers for our passionate and results driven team.

Everyone is welcome in our sandbox and we are committed to an accessible and inclusive hiring process that provides reasonable accommodation to all applicants.

Spin Master strives to create an accessible and inclusive application and selection process and is committed to working with and providing reasonable accommodation to job applicants who may require provisions to participate in the recruitment, selection and/or assessment processes. Should you require an accommodation, please contact our Talent Acquisition team, by email at [email protected] or by phone at 416 364-6002 and we will work with you to meet your accessibility needs.

Follow us on Instagram and Twitter @SpinMaster to stay up to date on Spin Master career opportunities.

We do appreciate all interest; however only those selected for interview will be contacted.

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The Company
Toronto, Ontario
1,909 Employees
On-site Workplace
Year Founded: 1994

What We Do

Spin Master Corp. (TSX:TOY) is a leading global children's entertainment company creating exceptional play experiences through a diverse portfolio of innovative toys, entertainment franchises and digital games. Spin Master is best known for award-winning brands PAW Patrol®, Bakugan®, Kinetic Sand®, Air Hogs®, Hatchimals® and GUND®, and is the toy licensee for other popular properties. Spin Master Entertainment creates and produces compelling multiplatform content, stories and endearing characters through its in-house studio and partnerships with outside creators, including the preschool success PAW Patrol and 10 other television series, which are distributed in more than 160 countries. The Company has an established digital presence anchored by the Toca Boca® and Sago Mini® brands, which combined have more than 25 million monthly active users. With over 1,800 employees in 28 offices globally, Spin Master distributes products in more than 100 countries.

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