A bit about us
GroundTruth is a media platform that drives in-store visits and other real business results. Using observed real-world consumer behavior, including location and purchase data, we create targeted advertising campaigns across all screens for advertisers. We then measure how consumers respond to the campaigns, including if they physically show up to a store location or website, to understand the real business results generated by a brand’s advertising.
Learn more at groundtruth.com.
We believe that innovative technology starts with the best talent and have been ranked one of Ad Age’s Best Places to Work in 2021, 2022, 2023 & 2025! Learn more about the perks of joining our team here.
Role: Associate Technical Analyst
Location: Remote, India
Shift Time- 3:30 PM to 12:30 AM
A bit about you
As an Associate Technical Analyst, you will play a critical role in troubleshooting and resolving technical issues related to GT platform/products and digital advertising campaigns. The Analyst will partner with internal and external stakeholders to help understand and communicate business challenges and solutions across all revenue streams and collaborate with Ad Ops, Product, and Engineering teams to ensure seamless campaign execution.
You will:
- Analyze trends to identify discrepancies
- Pull out data points for root cause analysis
- Create dashboards to track analysis
- Triage and respond to requests from internal stakeholders
- Read and maintain reports to proactively flag concerns
- Participate in after-action reviews
- Cultivate organization-wide relationships through listening, understanding challenges, and providing thoughtful solutions
You have:
This is our ideal wish list, but most people don’t check every box on every job description. If you meet most of the criteria below and you’re excited about the opportunity and willing to learn, we’d love to hear from you.
- SQL—Intermediate
- Python—Basic to Intermediate
- HTML—Intermediate
- Intermediate level understanding of statistics
- Looker/Tableau—Intermediate
- Understanding of data visualization programs (e.g. Grafana, New Relic)
- Front-end web app debugging
- Expert with Chrome dev tools or similar
- Some programming experience or the ability to read code is a plus
You are:
- Detail-oriented—the little things matter
- Organized with demonstrated ability to prioritize and deliver timely work
- A team player and not afraid to roll up your sleeves and help when needed
- Self-sufficient and not afraid to take the lead and manage tasks independently
- Coachable and open to feedback
- Respectful—we treat each other with respect and assume the best of one another
- Not afraid to have fun!
- Technical with analytical mindset—You consume technical information with ease and can analyze large/complex data sets to identify patterns, synthesizing them into actionable conclusions
- A Problem Solver—Known for creating solutions and seeing them through to execution
- Curious—Willing to ask questions and challenge the status quo
- A great communicator—Strong written and verbal communication skills with the ability to break technical concepts down into everyday language
What we offer
At GroundTruth, we want our employees to be comfortable with their benefits so they can focus on doing the work they love.
- Parental leave- Maternity and Paternity
- Flexible Time Offs (Earned Leaves, Sick Leaves, Birthday leave, Bereavement leave & Company Holidays)
- In Office Daily Catered Breakfast, Lunch, Snacks and Beverages
- Health cover for any hospitalization. Covers both nuclear family and parents
- Tele-med for free doctor consultation, discounts on health checkups and medicines
- Wellness/Gym Reimbursement
- Pet Expense Reimbursement
- Childcare Expenses and reimbursements
- Employee referral program
- Education reimbursement program
- Skill development program
- Cell phone reimbursement (Mobile Subsidy program).
- Internet reimbursement/Postpaid cell phone bill/or both.
- Birthday treat reimbursement
- Employee Provident Fund Scheme offering different tax saving options such as Voluntary Provident Fund and employee and employer contribution up to 12% Basic
- Creche reimbursement
- Co-working space reimbursement
- National Pension System employer match
- Meal card for tax benefit
- Special benefits on salary account
We are an equal opportunity employer and value diversity, inclusion and equity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
To ensure your application is properly reviewed, we kindly ask that you submit your resume and optional cover letter through the designated application portal. Applications submitted via the "Contact Us" form on our website will not be considered.
Top Skills
What We Do
About GroundTruth
GroundTruth is the leading location-based marketing and advertising technology company. Brands, agencies, small businesses, and non-profits trust our performance-driven solutions to help them reach consumers during moments of intent that generate important business outcomes. GroundTruth’s suite of geo-contextual omnichannel products and services are available at scale through our self-serve advertising platform, managed services, and industry reseller partnerships. GroundTruth’s marketing platform is powered by a unique data set called "visitation data" accredited by the Media Rating Council (MRC). Our proprietary cleansing processes combine contextual mapping technology (BlueprintsTM), owned and operated properties, and third-party mobile location data, together yielding over 30 billion visits annually.
Learn more: www.groundtruth.com
