Join us as we empower the world to work out, creating healthier lives together.About the Opportunity:
The Associate eCommerce Digital Marketing Manager for Life Fitness / Hammer Strength will play a key role in driving digital marketing strategies for our eCommerce operations, focusing on email marketing, paid media, affiliate partnerships, SEO, and campaign development with an emphasis on our Consumer segment. If you're passionate about digital marketing, have an analytical mindset, and enjoy collaborating across teams, this could be the perfect opportunity for you.
LIFE FITNESS / HAMMER STRENGTH'S ASSOCIATE ECOMMERCE DIGITAL MARKETING MANAGER WILL BE RESPONSIBLE FOR:
Email Marketing Strategy
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Develop and execute consumer email campaigns
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Manage trigger email flows
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Develop strategies for email list growth and segmentation
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Lead A/B testing strategies and optimize email performance based on data analysis
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Monitor and analyze email campaign results to continuously improve performance
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Drive customer loyalty and retention
Paid Media Strategy & Management
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Collaborate with agency partners to develop a full funnel paid media strategy with an emphasis on Paid Search and Paid Social
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Analyze in-platform and agency-provided data to optimize campaigns and make data-driven recommendations
Affiliate Marketing
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Work within an affiliate network to develop and execute affiliate marketing strategies
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Communicate directly with affiliate partners to run campaigns and explore new opportunities
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Track and analyze affiliate program performance
Campaign Development
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Lead strategy for promotional and seasonal consumer campaigns, using historical analysis and industry trends
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Collaborate with internal teams and external partners to develop assets and successfully deploy campaign
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Determine the best mix of channels and audiences to maximize the impact of each campaign
SEO Optimization
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Develop and implement keyword strategy for SEO on eCommerce websites
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Conduct traffic analysis and review SEO performance regularly
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Collaborate with internal teams to improve site SEO and performance
QUALIFICATIONS – REQUIRED
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Bachelor's degree in marketing, business, or related field
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3+ years of marketing experience, preferably supporting eCommerce
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Proficiency in Klaviyo or other email service providers (ESP)
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Strong experience with eCommerce email strategy and optimization
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Expertise in Meta Ads Manager and Google Ads
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Proven experience in developing strategies for affiliate marketing and partnerships
At Life Fitness / Hammer Strength, we believe in taking care of our team with a comprehensive total rewards package that includes competitive pay and a range of valuable benefits. The salary range for this position, intended for U.S. applicants, is $68,600 - $97,600 annually.The actual salary will vary based on applicant’s education, experience, skills, and abilities. The salary range reflected is based on a primary work location of Rosemont, IL and the actual salary may vary for applicants in a different geographic location.
Life Fitness / Hammer Strength offers a comprehensive package of benefits for full-time team members, including, but not limited to: a 401(k) savings plan with 4% employer match; medical, dental and vision insurance, parental, medical and military leaves of absence, paid time off, including 12 paid holidays throughout the calendar year, paid vacation days beginning at 13 days annually, paid sick leave as provided under state and local paid sick leave laws, company paid short-term disability and optional long-term disability, health savings account, health care and dependent care reimbursement accounts, employee and dependent life insurance and supplemental life and AD&D insurance, hospital indemnity; identity protection, legal services, adoption assistance, tuition assistance, commuter benefits, employee discounts, and an employee assistance program that includes free counseling sessions. Eligibility for benefits is governed by the applicable plan documents and policies.
Want to take the next step in your career?
Life Fitness/Hammer Strength takes pride in our talented employees and believes in providing opportunities for further growth and advancement. We encourage you to test your strengths, push your limits, and unleash your potential. If you feel the position is right for you, we invite you to apply. We’ll work with you closely to support you throughout the hiring process. If your CV/ resume shows that your skills and experience have synergy with the job description, then we’ll hop on a call to get to know you and your experience and discuss the position in more detail. If it’s not the right opportunity this time, we’ll always let you know.
Life Fitness / Hammer Strength is an equal opportunity employer. All qualified applicants, including individuals with disabilities and protected veterans, are encouraged to apply. Life Fitness / Hammer Strength complies with all applicable federal, state, and local laws regarding employment, recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other category protected by applicable federal, state, or local laws.
There continues to be a significant increase in phishing attempts across all industries where fraudsters are impersonating real employees and sending fictitious job offers to applicants in a scheme to obtain sensitive information. Please note that Life Fitness/Hammer Strength will never ask for your financial information at any part of the interview process, including the post-offer stage, and will only correspond through “@lifefitness.com” or "@indoorcycling.com" domain email addresses or “[email protected]” for U.S. opportunities.
Life Fitness/Hammer Strength does not accept applications, inquiries or solicitations from unapproved staffing agencies or vendors.
Top Skills
What We Do
For over five decades, Life Fitness/Hammer Strength has crafted state-of-the art cardio and strength equipment that moves in sync with the human body, helping athletes and exercisers globally, become faster, stronger, and healthier.
We created fitness. Now we’re making it better.
In 1968 Dr. Keene Dimick invented the first piece of electronic fitness equipment – the exercise bike. His creative spirit is in our DNA and continues to inspire us every day.
Today, the way people live, work and play is ever-changing. A phenomenon that is putting new challenges on our collective wellbeing. As creators in fitness, we notice and act on this by innovating, engineering and manufacturing the best workout experiences that move every partner, customer, athlete and exerciser, forward together.
We believe that everybody gains from working out.
That is why, at Life Fitness/Hammer Strength, we partner with our customers to create intuitive, high-performance, cardio and strength solutions, that move with the body’s natural biomechanics to make every goal feel possible.
Driven by the standards demanded by elite athletes, we share a passion to engineer our products to be accessible to all – young and old, athlete and improver, well and in-recovery.
As experts in fitness equipment innovation, we set the bar for our industry. By never compromising on performance, quality, or reliability, we continue to raise that bar.
Our purpose is to empower the world to work out, creating healthier lives together.
Why Work With Us
We’re a customer-centric team, passionate about working together to deliver innovative fitness solutions that benefit both facilities and exercisers in over 160 countries. We value proactive collaborators who love a challenge, are eager to make a lasting impact, and are interested in growing with our business.
Inspire. Innovate. Make an impact
Gallery
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