Acquisitions Head

Posted 3 Days Ago
Be an Early Applicant
National Capital Region
Mid level
Fintech • Software • Financial Services
The Role
The Acquisitions Head will manage a team focused on achieving acquisition metrics through both digital and on-ground channels. Responsibilities include leading digital consumer acquisition initiatives, executing offline activations, overseeing channel development, and enhancing customer onboarding processes in collaboration with other teams to improve verification and activation rates.
Summary Generated by Built In

Do you want to take the first step in making Filipinos’ lives better everyday? Here in GCash we want to stay at the forefront of the FinTech industry by creating innovative, meaningful, and convenient financial solutions for the nation! G ka ba? Join the G Nation today!

Manages and leads a team of of managers that is responsible for ensuring acquisition metrics are delivered by growing and/ or developing key acquisition channels :

Digital Acquisition: Leads planning, execution, and measurement of consumer acquisition initiatives on digital channels, including but not limited to digital media and performance marketing (user acquisition and remarketing), Partner co-executions, and affiliate marketing. Critical tasks include incubating new channels and scaling those that have been proven to work, while managing cost efficiency.

On-ground Acquisition: Leads planning and OTIF execution of offline acquisition initiatives, including but not limited to community activations and strategic partnership. Critical tasks include incubation of new execution types with clear objectives, and scaling of existing models with Trade Marketing execution teams.

Channel Development: Leads insight based ideation, design, testing, and scale of strategic acquisition channels, through end to end program management from ideation, testing, and scale. Customer Onboarding: Leads product development and lifecycle strategy for newly-registered users, including but not limited to registration and verification journey improvements, onboarding experiences, and full comms strategy across start-of-life journey. Collaborates with product, GTM, CRM, and other teams to deliver seamless onboarding, leading to improved Verification and activation

What We Offer

Opportunity for career growth and development in the #1 FinTech company in the country Working with a dynamic and highly collaborative team who want to change the game A company that values their people with highly competitive and flexible compensation and benefits package

Top Skills

CRM
Performance Marketing
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The Company
HQ: Bonifacio Global City, Metro Manila
2,570 Employees
On-site Workplace
Year Founded: 2015

What We Do

Mynt is the first and only duacorn in the Philippines. It's a leader in mobile financial services focused on accelerating financial inclusion through mobile money, financial services, and technology. Mynt operates two fintech companies: GXI, the mobile wallet operator of GCash — the #1 Finance App in the Philippines, and Fuse Lending, a tech-based lending company that gives Filipinos access to microloans and business loans.

Mynt, through its fintech operations, is a staunch supporter of the United Nations Sustainable Development Goals (SDGs), particularly UN SDGs 5,8,10, and 13, which focus on safety & security, financial inclusion, diversity, equity, and inclusion as well as taking urgent action to combat climate change and its impacts, respectively.

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