Account Executive

Posted 9 Days Ago
Be an Early Applicant
Lafayette, LA
Junior
Digital Media • News + Entertainment
The Role
The Account Executive will generate advertising revenue by engaging established agencies and cold-calling new prospects. Responsibilities include maintaining and developing client accounts, preparing sales presentations, and collaborating with clients to create effective advertising strategies for various media.
Summary Generated by Built In

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.

  • Implements strategies to consistently grow revenue and exceed revenue goals.
  • Establishes credible relationships with local business community.
  • Makes sales calls on existing and prospective clients.
  • Maintains assigned accounts and develops new accounts.
  • Prepares and delivers sales presentations to clients.
  • Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
  • Provides clients with information regarding rates for advertising placement in all media.
  • Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
  • Works with clients and station personnel to develop advertisements.
  • Performs other duties as assigned.

 

Requirements & Skills:

  •   Bachelor’s degree in Marketing, Advertising, Business, Finance, a related field, or an equivalent combination of education and work-related experience.
  • A minimum of 2-years experience in outside Sales/Marketing.
  • Valid driver’s license with an acceptable driving record.
  • Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
  • Proficiency with computers, telephones, copiers, scanners, etc.

*While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications but have sufficient experience and talent.*

Benefits

  • Excellent Medical, Dental and Vision Insurance options.
  • 401k
  • Paid Vacation & Holidays
  • Unlimited earning potential
  • High opportunity for career growth with the largest TV station operator in the country.
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The Company
HQ: Irving, TX
5,001 Employees
On-site Workplace
Year Founded: 1996

What We Do

Nexstar Media Group is the largest TV station operator in the country. With the reach of 171 full power television stations in 100 markets addressing nearly 38.9% of US television households, and a diversified, growing digital media operation, Nexstar Media Group offers superior audience engagement across all media devices and local broadcast television’s unrivalled influence on consumers’ purchasing and political decisions.
In 20 years, Nexstar has grown from a single station to the nation’s largest television company. This growth is fueled by an organization-wide commitment to delivering exceptional service to our communities and outstanding results for our advertisers.
From the very beginning, Nexstar has cultivated an organization-wide commitment to providing superior, unique local content that is relevant to each of the communities it serves, while offering local businesses, advertisers and brands the ability to engage and connect with local communities.

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